Google Maps isn’t going anywhere. And lucky for local marketers, neither is Google Maps marketing. In this post, we’re digging into what Google Maps marketing is, why it’s so important, and how local business can take full advantage of it. What is Google Maps Marketing? Over 1 billion people use Google Maps. Chances are, you…
Google Local Services Ads: Should You be Using Them?
Have you tried Google Local Services Ads? If you haven’t and you run a local service, you might want to give these ads serious consideration. In this post, I’ll give you the rundown on what Local Services Ads are and how they can benefit your local business. Watch the Video or Read the Full Article…
What Google Beacon Means for Local Marketing
Heard of Google Beacon? What about proximity marketing? The two are closely tied, and could mean big things for local businesses. In this article, I’ll go over what you need to know about Google Beacon and what it means for marketing. What is a Beacon? First thing you should know: beacon technology isn’t limited (and…
How to Optimize Your Google My Business Page for Local SEO
Looking to attract more customers to your local shop? If so, then you need to optimize your Google My Business page. In this article, Chrystal Lenardson, Director of Strategy here at Ignite Visibility, goes over several ways you can optimize your Google My Business page for Local SEO. In fact, you could make a strong…
Restaurant Marketing Done Right: A Complete Checklist
Does your restaurant need better marketing? I can help. In this article, I’ll take you through all the major areas your restaurant marketing plan should be addressing. Restaurant Marketing: The Challenges Restaurants can be a hard business to get right. In theory, it might not seem so. Everyone needs to eat, right? But the reality…
15 Strategies The Best Local SEO Agencies Should be Using
If you want to use your website to reach people in your area, then you need to learn the strategies of Local SEO agencies. In this article, I’ll go over 15 strategies that most Local SEO agencies should be using. What Is a Local SEO Agency? Before I get into the nitty-gritty, it’s important to…
How to Rank for “Near Me” in Local Search SEO
If you’re running a regional business and you want to reach people in your immediate vicinity, then you need to practice good local search SEO. Part of that effort involves ranking when people search for “near me.” In this article, I’ll go over several local search SEO strategies that can land you a top spot…
Want To Build A Successful Franchise Marketing Strategy? Here’s How.
Some of our largest clients are franchises. We do the marketing for the franchisees and corporate. I know a thing or two about it. Here is how to build a successful franchise marketing strategy. In this article, I outline the basics of franchise marketing – both to attract franchisees and keep each franchise up and…
10 Innovative Dental Marketing Ideas To Grow Your Practice
Good news… As experts in dental marketing, we are going to teach you everything you need to know in this post. Let’s get started. Dental marketing includes everything from email marketing, advertising and SEO. There’s a lot of ground to cover, which is why I put together this list of some of the best marketing…
Local SEO Tips: How to Optimize for a Multi-Location Business
If you have a business with multiple locations, then the usual assortment of local SEO tips will still apply, but with one caveat: you’ll need to follow them for each location. That’s a whole different different, and more complicated, ballgame. In this article, we’ll go over local SEO tips that you should use if you’re…
