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Home / Archives for Blog

Ranking Without Backlinks, and Penalties Still Apply

March 17, 2017 by John Lincoln

This week: An end to YouTube annotations, you can rank without backlinks, and you don’t have to worry about spillover effects if your site’s manual penalty has been lifted. Here’s what happened this week in digital marketing. YouTube Will End Annotations in May For years, digital marketers have relied on YouTube annotations to promote their…

What Is Amazon Enhanced Brand Content? (Find Out Now)

March 14, 2017 by John Lincoln

If you’re an Amazon Third Party seller (3P), then you already know that you have many ways to promote your products. One of those ways is with Amazon enhanced brand content (EBC). Briefly, EBC is a version of A+ detail pages. It’s only available to Third Party Brand sellers, though. With EBC, you can enhance…

Google Announces They Make Changes Almost EVERYDAY

March 10, 2017 by John Lincoln

This week: Google makes algorithm changes almost every day, AdWords has some features, and you won’t believe how many more people are about to see AMP results in search engines. Google: We Make Changes Almost Every Day Do you think there was a Google update recently? You’re probably right.gool https://twitter.com/JohnMu/status/839752172598349824 Even amidst all the chatter…

Youtube Reaches a Huge Milestone (And Other Big News)

March 3, 2017 by John Lincoln

This week: Guest posting is back in the news, AMP is surging, and wait until you find out how much video people are consuming on YouTube these days. Here’s all the latest in digital marketing news. YouTube Viewers Watching 1 Billion Hours of Video Every Day According to YouTube, people are now watching a billion…

Instagram’s Major Photo Update: What You Need to Know

March 1, 2017 by John Lincoln

This week: Instagram adds a new feature, YouTube is taking a step to make users very happy, and Snapchat might be on the decline. Here’s what happened this week in digital marketing. Amazon Alexa Passes 10,000 Skills Amazon hit a new personal best this past week: the company announced that Alexa now has more than…

Google Image Search Update Does Impact Traffic Data

February 21, 2017 by John Lincoln

SEO Roundtable reported last week that SEOs and webmasters saw major declines in Google image search traffic. The drops were from international versions of Google in particular, not the US version. These reports were just confirmed by SEO Roundtable in a report from today, February 20. The problem was this. Four years ago in 2013…

Big Announcements from Facebook | Digital Marketing Buzz

February 17, 2017 by John Lincoln

This week: mobile shopping is on the rise, Facebook announces new video options, and Google advises you to read your content out loud. Here’s what happened in digital marketing this week. Report: Majority of Snapchat Users Ignore Ads According to research from Fluent, 69% of Snapchat users disregard ads “often” or “always.” Even worse: that…

How to Make a Killing With Pinterest Shopping Features

February 15, 2017 by John Lincoln

Do you know that you can go shopping on Pinterest? More importantly: do you realize that your customers can go shopping on Pinterest? In fact, Pinterest presents digital marketers with the best of both worlds: a way to create engagement with people in their target market while simultaneously marketing products on an e-commerce platform. Here’s…

Facebook Now Allows Gif Ads | Digital Marketing Buzz

February 10, 2017 by John Lincoln

  This week: Google dominates the mobile search engine market, YouTube gives a new gift to some channel owners, and AdSense publishers have more control over what kinds of ads they run on their sites. Here’s what happened this week in digital marketing. You Can Now Add Animated GIFs to Facebook Ads Looking to add…

AMP Results Are Doubling in Google News

February 3, 2017 by John Lincoln

This week: AMP results in U.S. Google News more than doubles, Google adds a “Preview” button in its Structured Data Testing Tool, and a couple of folks at Google have a pet peeve. Here’s what happened this week in SEO.

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