Google News is an important part of Google. Delivering over 6 billion website clicks per month, some websites see lifts in traffic of over 300% upon being accepted. In this video, you will learn much of what is necessary to get started with Google News for SEO. Google News SEO Video – Watch Now Things…
What Is the Child-Directed Treatment Setting for Child-Safe Websites?
On October 21, 1998, President Bill Clinton signed into law the Child Online Privacy Protection Act (COPPA). If you manage a website, then that law affects you. In this article, we’ll go over the basics of COPPA and give you some pointers about ensuring that your website is in compliance. Failure to take the law…
SEO Buzz: Another Google Algorithm Update?
This week: Tales of yet another update, Google really wants you to use AMP, and another SEO myth gets busted. Here’s what happened this week in SEO. Google Really Wants You to Use AMP Pages Don’t be surprised if you log on to the Google Search Console today and see the following message: “Google has…
What is White Hat SEO?
In the world or SEO, there are two sides: white hat and black hat. And when it comes to marketing, you want to fall firmly on the white hat side. Here’s a full rundown on what white hat SEO actually is, and how to make sure you stay on the good side of SEO. Modern-day…
SEO Buzz: Chrome Supports AMP, Redirects No Longer Lose Page Rank
This week: Google Chrome for iOS now supports AMP, more speculation about a possible Google update, and a surprising revelation about 30x redirects. Here’s what happened this week in SEO. Google Chrome for iOS Now Supports AMP The latest update to Google Chrome for iOS now includes support for Accelerated Mobile Pages (AMP). That means…
Google: Short Articles Won’t Penalize Your Site
This week: Local results get hyperlocal, last month’s quality update is favoring the news, and some SEO myths get debunked. Here’s what happened this week in SEO. Study Shows That News Sites Benefitted from Last Month’s Quality Update Google released a “quality update” in June. Allegedly. The search giant has yet to confirm or deny…
How To Be Sure Your Social Media Person Is A Real Expert (43 Questions to Ask)
If you’ve outsourced your social media marketing to another company, it’s a great idea to make sure the people who work for that company are SMM experts. But how can you know that? One of the best ways to determine if your SMM company is run by gurus and not imposters is to ask a…
Google: Contact Info Isn’t a Ranking Signal
This week: Google reiterates an old warning about URLs, a new Google test removes the estimated number of search results, and Penguin 4.0 still hasn’t launched. Here’s what happened this week in SEO. Google Test Removes Estimated Number of Search Results When you’ve performed some of your own searches using Google, you might have noticed…
Amazon Beats Google as a Starting Point for Product Searches
This week: It looks like a new Google update rolled out last month, product price isn’t a ranking signal, and wait until you learn how many search results include sites using HTTPS. Here’s what happened this week in SEO. Looks Like a Google Update Occurred in June According to Glenn Gabe at G-Squared Interactive, there’s…
How to Optimize Your Site Even If It Doesn’t Have a Lot of Traffic
The conventional wisdom is that your site needs a healthy amount of traffic if you want to optimize it for conversions. That’s because, statistically speaking, you can’t be confident that your split test results are accurate without a large sample size. That certainly makes sense at face value. After all, if a presidential polling organization…