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Home / Archives for John Lincoln

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John Lincoln

John Lincoln (MBA) is the Co-Founder & Executive Chairman of Ignite Visibility, a top performance marketing agency backed by Mountaingate Capital. A digital marketing strategist and keynote speaker, Lincoln has managed over 1,000 marketing programs for brands like DoorDash, HBO, Tony Robbins, and Experian. Under his leadership, Ignite Visibility has been named a leading digital marketing agency in the U.S. and made the Inc. 5,000 list six times. Lincoln also spearheaded the development of CertaintyTech, a cutting-edge media mix modelling and forecasting platform.

An award-winning marketer, Lincoln has authored three books, including Advolution (2022), and produced films such as SEO: The Movie. Recognized as a Top Business Leader, he has been featured in Forbes and The New York Times and spoken at global events like Web Summit and SMX. Lincoln's mission is to empower businesses through innovative digital strategies while reinvesting in clients, employees, and the community.

One Simple SEO Marketing Strategy To Double Traffic

By John Lincoln

Want more website traffic? There is one simple SEO marketing strategy that I use to double my traffic, and in today’s post I teach you how to implement it. It’s easier to get than you think, and it all starts with taking a good look at your click-through rate (CTR). By improving your CTR, you’ll…

Cyber Monday Results and Changes to Google Algorithm

By John Lincoln

This week: US display ad spend is expected to soar, Google will penalize you for using event markup incorrectly, and Cyber Monday was a big hit. Here’s what happened this week in digital marketing. Facebook Disables Discriminatory Ad Targeting Options Facebook is (again) promising to eliminate discriminatory advertising practices on its social media platform. If…

A Complete Checklist for Starting Your Social Media Marketing Strategy

By John Lincoln

Strategy is key! Especially in social media. In this guide, I’ll teach you how to create a social media strategy that delivers for your business. It’s pretty simple: to be successful in today’s market, you have to be on social media. Your customers are already there, ready to engage. But in order to reach them,…

CTR in Webmaster Tools, a Gold Mine to Increase Search Traffic

By John Lincoln

Ready to learn how to improve your click-through rate in Google? This video and blog will give you a proven process! Read The Full Blog Below To Learn How To Improve Your CTR in Google Most SEO professionals believe that CTR influences search results. They also believe that a high bounce rate, low time on…

How To Build Your First Chatbot For Facebook or Your Website

By John Lincoln

Want to build a chatbot for Facebook? How about a chatbot for your website? They actually might end up being the same chatbot! Learn it all in this article.  Remember the saying, “there’s an app for that?” There was a time when that was absolutely true – seemingly every business was getting into the app…

19 “No Sweat” Steps To SEO Optimization With Joyous Results

By John Lincoln

Want to feel joyous about your SEO optimization? This simple guide will walk you through simple steps to get you there.  SEO is alive and well! The proof is in the numbers: 57% of B2B marketers stated that SEO generates more leads than any other marketing initiative. 81% of people perform some type of online…

Facebook Takes on Yelp & Youtube

By John Lincoln

This week: Facebook has some new toys and Google makes news about disavow links. Here’s what happened this week in digital marketing. Facebook Will Tell You Which Pages Shared Their Videos Facebook will let you know who’s sharing your videos. This past week, the social media giant announced that it’s rolling out a new feature…

New Character Limits, Knowledge Panels and Links Passing Rank

By John Lincoln

This week: Twitter doubles its character limit, publishers get their own knowledge panels, and JavaScript links pass rank, too. Here’s what happened this week in digital marketing. Twitter Doubles Character Limit to 280 Once upon a time, Twitter limited you to 140 characters per tweet. Now, that limit has been doubled. This past week, Twitter…

6 Important New Google Programs That Will Improve Your Conversions And Analytics

By John Lincoln

Google’s offering free versions of the programs designed to power Analytics 360. Below, I’ll go into detail about six new Google programs you should be using. Google’s had a big year. With the recent rollout of Google Analytics 360 and its subsequent programs, marketers have access to more analytics and detailed reports than ever. But…

How To Find Expert AdWords Management That Really Delivers

By John Lincoln

If you’re having trouble running a successful Google AdWords campaign, it might be time to outsource the project to an AdWords account management team. But how do you find a company that will deliver results? The future of your business could depend on whether or not you can answer that question. While there are plenty…

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