There’s a lot of news coming from Facebook as of late. And if you happen to use the platform for advertising, you’ll want to pay attention. Here’s what you need to know about Facebook’s latest ad updates, policies, and features. New Ad Type: Dynamic Creative Facebook Ads The next step in ad evolution is here…
Google I/O Conference Highlights 2018 (What You Need To Know)
Google just wrapped up its biggest conference of the year, and it didn’t dissapoint. Here are the highlights you need to know. Gmail’s Smart Compose Can Autocomplete Emails For all those times you just can’t find the right words, Google’s got your back. One of the tech giant’s bigger announcements was a new updated to…
Facebook and Instagram Announce New Features and Big News From Google
This week: Instagram announces new features, Facebook pushes more Live video, and Google unveils responsive search ads, image guidelines, and more. Here’s what happened this week in digital marketing. Watch The Video Recap Or Read More Below Instagram Unveils New Messaging Features for Business Pages Instagram is making it easier for businesses to interact with…
Key Takeaways From Facebook’s F8 Conference
We’re fresh off the heels of Facebook’s annual F8 Conference, and the platform left us with some big news. Here’s what you need to know. Watch The Video Or Read More Below It’s been a big year for Facebook. Lately, the platform’s been making all the wrong kind of news, and their efforts at damage…
14 Ways to Build Customer Loyalty for Your Brand
It’s a generally accepted principle of marketing that it costs much more to find a new customer than it does to sell to an existing customer. That’s why it’s a great idea to build customer loyalty. I’ll show you how in this article. According to Invesp, you’ll spend 5x as much to attract a new…
Dash Hudson Tool Review For Instagram (Should You Be Using It?)
Instagram’s popularity is only going up, and users continue to spend more and more time on the app. As a result, it’s likely already a standing part of your social strategy. Reels, IGTV, stories, posts—you name it, Instagram’s got it. To make the most of all these new features, it often pays to bring in…
How to Monitor Competitor Website Changes for SEO
If you want to be successful in online marketing, you need to track what your competitors are doing. That’s why it’s important to monitor their websites for changes. In this article, we’ll go over some of the best tools to monitor competitor websites to see how they’ve updated their SEO strategies. The good news is…
Snapchat Slumps and Google Unveils New Ad Format
This week: you should change your Twitter password, Snap sales slump, and Google has a new ad type. Here’s what happened this week in digital marketing. Watch The Video Or Read The News Below Snap Revenue Slumps in Q1 This past week, Snap reported $230.7 million in sales. That’s a year-over-year increase of 54%, but…
Beginner Tips For Writing PPC Ad Copy That Converts
You need to write PPC ad copy that converts. Otherwise you are wasting your money. Here’s how to do that. Unfortunately, many digital marketers opt for a “spray and pray” approach when it comes to creating ad copy. They pick a few keywords, quickly assemble a headline, and run the ad. Avoid following their example….
Quarterly Earnings Are In and Google Update Confirmed
This week: tech companies report great earnings despite some bad press, micro-influencers love Instagram, and Facebook is giving video creators more ways to put cash in the bank. Here’s what happened this week in digital marketing. Watch The Video Update Or Read The News Below Facebook Earns $12 Billion Q1 It’s earnings season! How are…