Adding Google Analytics to your YouTube account can provide a lot of valuable information about where your YouTube visitors are coming from and what actions they are performing on your YouTube channel. This can be particularly helpful for businesses that have video marketing campaigns, or use videos as an integral part of service delivery or…
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Search & Social Data Unite!
Retargeting your audience is something many online marketers are fans of. We all know by now that companies can go after Facebook users who have visited their site or clicked on their ads. This was a big move when it was introduced a few years ago. However, marketers can now step up their game even…
Redirect from Search Results to Mobile Site Home Page, Don’t do it!
In many cases, you will see that a website will redirect users on mobile phone back to mobile websites home page after they click on the non-mobile version of the site in Google search results. Developers and marketers often do this because (1) they feel the home page is better, (2) they do not have…
What Is Reset the Net and Why It’s Important for Online Privacy
Today, you may have received a popup notification from Google Chrome about something called Reset the Net. Maybe you saw something in your newsfeed, or on a WordPress website. What is Reset the Net exactly? #ResetTheNet is a campaign and day of action, collaborated upon by some of the ruling monarchs of the internet space,…
Big Bing SEO News: Apple Replaces Google with Bing as “Spotlight” Search Provider
Anytime a large operating system makes a change to the default apps and overall web services they offer with their product it causes waves in the SEO and marketing world. Why? Well for example, if all the Apple phones suddenly started to offer a new application on the home page of the phones interface, that…
Welcoming Baby Austin Lincoln! Future Internet Marketer
Hi Everyone, This is John Lincoln, Co-Owner here at Ignite Visibility. Last week my wife and I welcomed a new baby boy into our lives. His name is Austin Jax Lincoln, and came in at 7 pounds and 2.5 ounces. People joked with me for months to, “Get your sleep now!” I have to say,…
“Right to Be Forgotten” Wins in Europe
A couple of weeks ago I wrote a blog discussing the court battle Google was facing in Europe. The case against Google was that people have the “right to be forgotten” online. This was definitely a tricky case considering there would be so many potential issues from multiple angles on this topic. And it appears…
Fetch as Googlebot Tool Updated
Google has rolled out a new tool in their Webmaster Tools arsenal, the improved Fetch and Render as Googlebot tool allows you to view the website as the bot sees it for device-specific platforms. It does take a few minutes to process the rendering of the site, but as promised by Google, it makes diagnosing…
Next Level Title Tags for Both SEO and Social Media
Today’s Whiteboard Friday focuses on the fact that SEO and Social have different ideas of what a title tag should be, but often times only one title tag is used across the board. For example, SEOs focus on keyword rich titles that appeal to robots and improve rankings. Social Media Managers, however, often focus on…
Thin Content for Google SEO in a Post-Panda 4.0 World
In this post, we take a look at thin content. Why do we Care about Thin Content? According to Google, the Panda algorithm looks for thin content and devalues rankings for websites that have thin content. Because of this, people are afraid that they might have it on their website. What is Thin Content? Worried…