We know that Google now wants our site to be on HTTPS. Not only does it help your rankings, Google will also be showing a warning of some kind in Chrome 42 for non-secure sites. Outside of that, did you know that consumers actually look at websites to see if they are secure before entering…
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5 of the Most Exciting New Developments in Pay Per Click
Successfully targeting internet users with pay-per-click ads typically means staying on top of – and in front of – how they interact with their devices. For PPC marketers, this means staying on top of new developments in ad management systems such as Google Adwords and Microsoft’s Bing Ads. The two entities control a combined 97%…
Top Reasons Why You’re Not Ranked Number 1 in Google
Everyone wants to be ranked number 1 in Google for their industries competitive keywords. I can’t tell you how many times people have asked me, “Why am I not ranked number 1?” Or they will say, “I should be ranked number one, we are the best!” Generally, people who say this are new to search…
Internet Marketing News in April and May 2015
In April and May of 2015 there were a ton of changes in SEO, online advertising, analytics and content publishing. In this video, John Lincoln provides insight on these Internet marketing industry updates. Video Internet Marketing News in April and May 2015 Webmaster tools new search analytics report Change of address tool for subdomains Chrome 42…
Google Update May 13, 2015 – The Verdict is Still Out
Over the last couple days, rankings have been shifting all over the place. Why? We are not 100% sure. Many people are speculating that it is from the Google mobile update, however, others believe it has to do with a core Google algorithm update or potentially Google testing the new Twitter integration they are rolling…
How Adding a Menu, One Button, One Form and Changing Some Colors Increased Conversion Rates 64% and Revenue 56% in One Week
I love conversion rate optimization, because once the SEO traffic is there, without CRO, it does nothing. This last week we made some conversion rate updates to a client’s website. The result, an increase in conversion rates of 64% and revenue of 56%. Let me explain. We added a global button It is important to…
Stop What You’re Doing Right Now and Check Your Google Analytics Setup for These 6 Crucial Components
Multiple Views Each Google Analytics property should have, at the very least, 3 different views: All traffic, Filtered Traffic, and Testing. All traffic should be untouched – and should retrieve all data that comes into the site with no filtration process. Filtered Traffic should exclude the IPs of your home, office, company, support team, website…
Pinterest Faces New Competition with Google+ Collections
Pinterest is the fastest growing social networking site in history to reach 10 million unique monthly visitors and remains one of the top websites to generate referral traffic. With 28 percent of all adults online using Pinterest, it’s only natural for other social platforms to try to harness the success of Pinterest-like features, which is…
7 Signs SEO Won’t Save your Online Business
This is a hard one to write about, but it certainly needs to be addressed. In some cases, search engine optimization, social media, email marketing, you name it, any form of digital marketing, will not save your online business. There are certain things that have to be in place for you to be successful online….
Ignite Visibility Takes Home National and State Awards for SEO & Social Media
We hare happy to announce that we have been named #1 SEO company in California and top 10 in the nation by 10BestSEO.com. We have also been named top 10 in the nation for multiple award categories by Clutch.co. We were named #8 for general overall best SEO company, #6 for best local SEO company and number #9…