Wondering how much influencer marketing really costs? To answer that, you need to really dive into the scope of the campaign. In this post, I’ll share some tips and guidelines to help you determine what your influencer campaign should be costing you. What We’ll Cover: Is influencer marketing ever free? Factors that influence costs: Social…
Reformatting Your Videos For Instagram TV: The Complete Guide
Heard the buzz about Instagram TV? IGTV is a feature of Instagram that shares videos from users’ channels. You can set these videos to share on the post feed and your profile. In this article, I’ll take you through a rundown of what Instagram TV is and how you can format your videos to fit…
How to Beat the Instagram Algorithm: 13 Proven Hacks
If you’re using Instagram to promote your brand, then it’s important to get your posts in front of as many people as possible. To make that happen, you need to understand how to beat the Instagram algorithm. In this article, I’ll share some of my favorite ways to hack the Instagram algorithm – and show…
The Best Ways to Measure Instagram Influencer Marketing ROI
Everyone wants to do influencer marketing. But no one knows how to really measure the results! In this blog, I’ll teach you how to measure Instagram influencer marketing ROI. Influencer Marketing Breakdown As social media and its ensuing platforms have gained continuous popularity, they’ve given rise to a new type of celebrity: the social media…
How to Schedule Instagram Posts: A Step by Step Guide
Wondering how to schedule Instagram posts? The ability to schedule posts has only recently become available to marketers on the platform and presents an invaluable way to save time and increase engagement. In this article, I’ll walk you through how to schedule Instagram posts step-by-step. What You’ll Learn: Why scheduling in advance is important How…
How to Dominate the Instagram Explore Page Fast!
Updated 3/17/2021 Instagram is still the search engine to watch. With over 1 billion monthly active users and no signs of slowing down, it has long been an essential avenue in any marketing strategy. In this post, I’ll go over how the Explore page works and how to own hashtags that will get you noticed….
How to Make Instagram Videos Your Audience Will Love
Want to create Instagram videos that drive engagement, traffic, and maximize ROI? Then don’t miss this guide. In it, we’ll discuss how to make a video on Instagram and cover the different formats which will help get your business strategy on the right track. What We’ll Cover: Instagram video facts & stats Why B2Bs, too,…
How to Advertise on Instagram: The No-Nonsense Guide to Quick Ad Creation
Want to know how to advertise on Instagram? You’re in luck! In this post, I’ll teach you the ins and outs of Instagram advertising. You will learn what it’s all about, how much it costs, and how to set it up, as well as get some examples of Instagram ads done right. What You’ll Learn:…
Should Your Brand be Using IGTV for Marketing?
By now, you’ve probably heard of IGTV. Instagram’s answer to YouTube hasn’t quite gone viral just yet, but IGTV presents another opportunity for brands to engage, educate, and entertain their audience. In this article, I’m going to go over some of the reasons why you may want to start fine-tuning your strategy before everyone else…
Social Media Trends: The 6 That are Here to Stay
It’s not always easy to keep your finger on the pulse of the latest social media trends. Some come and go, while others show some real staying power. Keep reading to check out our predictions and learn how your brand can get in on the action early. The Trends: Influencer Marketing Transparency Stories The unpolished…