This week, we spotlight Matt Carrington. He’s the Chief Marketing Officer at Athletic Greens. We’d like to congratulate Matt Carrington and the Athletic Greens team for offering a product that everybody needs: nutrition. Even better: the company offers nutrition at an affordable price. It costs somewhere between $2-3 per serving. And just one serving gives…
6 Tips for Retaining Your Gen-Z Employees
It’s 2022. Gen Z is officially making its way into the workforce. And Baby Boomers are on their way out. During a period coined as The Great Resignation, how are you attracting and keeping Gen Zs as your employees? A Gen Z POV to Employee Retention Hi, I’m Nicole, an avid coffee drinker, yoga lover,…
Lee Applbaum, CMO of Wheels Up – Ignite Marketer of the Week
This week, we spotlight Lee Applbaum. He’s the Chief Marketing Officer at Wheels Up. We’d like to congratulate Lee Applbaum and the Wheels Up team for outstanding Q1 2022 results. Among the highlights: Revenue jumped 24% to more than $325 million Membership increased 26% to over 12,000 Live Flight Legs increased 15% to over 17,000…
Sarah Franklin, Chief Marketing Officer at Salesforce – Ignite Marketer of the Week
This week, we spotlight Sarah Franklin. She’s the President and CMO at Salesforce. We’d like to congratulate Sarah Franklin and the Salesforce team on their outstanding Q1 results. The company posted revenue of $7.41 billion. That’s an increase of 21% year-over-year. Salesforce also issued guidance. The company expects Q2 revenues to come in around $7.7…
How Metaverse Companies Can Benefit Your Business and Boost Growth
You’ve probably heard of the Metaverse, which aims to move the world into the next stage of the digital era. In fact, you’ve probably seen it in movies like Free Guy and Ready Player One, where what seems like movie magic is actually the Metaverse in action. The Metaverse blurs the lines between virtual and…
Rachel Ferdinando, CMO and SVP of Frito-Lay – Ignite Marketer of the Week
In this edition of Marketer of the Week, Ignite Visibility spotlights Rachel Ferdinando, Senior Vice President and Chief Marketing Officer of Frito-Lay North America. Ignite Visibility applauds Rachel Ferdinando for her ability to transcend traditional marketing barriers and lead her brand with fresh and innovative ideas. Rachel Ferdinando, the Creative If you’re looking for a…
William White, Chief Marketing Officer at Walmart – Ignite Visibility Marketer of the Week
This week, we spotlight William White. He’s the Chief Marketing Officer at Walmart. We’d like to congratulate William White and the team at Walmart on an outstanding Q1 earnings report. Total revenue came in at $141.6 billion, up 2.4%. Comp sales grew 3%. Additionally, Sam’s Club sales increased by 10.2% and membership income increased by…
Alex Schultz, VP of Analytics and CMO at Meta – Marketer of the Week
This week, we spotlight Alex Schultz. He’s the VP of Analytics and CMO at Meta. We’d like to congratulate Alex Schultz and the Meta team for the phenomenal growth of Facebook. As of the last quarterly report, Facebook has almost 2 billion daily active users (DAU) and almost 3 billion monthly active users (MAU). The…
Ukonwa Kuzi-Orizu Ojo, Global Chief Marketing Officer at Amazon Prime Video & Studios – Ignite Marketer of the Week
This week, we spotlight Ukonwa Kuzi-Orizu Ojo. She’s the Global Chief Marketing Officer, Amazon Prime Video & Studios. We’d like to congratulate Ojo and the Amazon team on the recent acquisition of MGM. As a result, MGM is now part of Amazon Prime Video and Amazon Studios. MGM, as you may know, is a production…
Ann Lewnes, Chief Marketing Officer at Adobe – Ignite Marketer of the Week
This week, we spotlight Ann Lewnes. She’s the Chief Marketing Officer at Adobe. Lewnes also serves as Executive Vice President, Corporate Strategy and Development for the company. We’d like to congratulate Ann Lewnes and the Adobe team for an outstanding Q1 2022 performance. Adobe hauled in a record revenue of $4.26 billion. That’s a 9%…