In this edition of Marketer of the Week, Ignite Visibility spotlights Rachel Ferdinando, Senior Vice President and Chief Marketing Officer of Frito-Lay North America. Ignite Visibility applauds Rachel Ferdinando for her ability to transcend traditional marketing barriers and lead her brand with fresh and innovative ideas. Rachel Ferdinando, the Creative If you’re looking for a…

This week, we spotlight William White. He’s the Chief Marketing Officer at Walmart. We’d like to congratulate William White and the team at Walmart on an outstanding Q1 earnings report. Total revenue came in at $141.6 billion, up 2.4%. Comp sales grew 3%. Additionally, Sam’s Club sales increased by 10.2% and membership income increased by…

This week, we spotlight Alex Schultz. He’s the VP of Analytics and CMO at Meta. We’d like to congratulate Alex Schultz and the Meta team for the phenomenal growth of Facebook. As of the last quarterly report, Facebook has almost 2 billion daily active users (DAU) and almost 3 billion monthly active users (MAU). The…

This week, we spotlight Ukonwa Kuzi-Orizu Ojo. She’s the Global Chief Marketing Officer, Amazon Prime Video & Studios. We’d like to congratulate Ojo and the Amazon team on the recent acquisition of MGM. As a result, MGM is now part of Amazon Prime Video and Amazon Studios. MGM, as you may know, is a production…

This week, we spotlight Ann Lewnes. She’s the Chief Marketing Officer at Adobe.  Lewnes also serves as Executive Vice President, Corporate Strategy and Development for the company. We’d like to congratulate Ann Lewnes and the Adobe team for an outstanding Q1 2022 performance.  Adobe hauled in a record revenue of $4.26 billion. That’s a 9%…

This week, we spotlight Chris Capossela. He’s the Chief Marketing Officer at Microsoft. We’d like to congratulate Chris Capossela and the entire Microsoft team on an outstanding Q2 2022 performance. Revenue came in at $51.7 billion. That’s up by 20%. Operating income reached $22.2 billion. That’s up 24%. Microsoft also delivered within individual lines of…

This week, we spotlight Marisa Thalberg. She’s the EVP & Chief Brand and Marketing Officer at Lowe’s Companies, Inc. We’d like to congratulate Marisa Thalberg and the Lowe’s team for an outstanding fourth quarter. The company reported net earnings of $1.2 billion. That’s up from $978 million for the same quarter a year ago. Additionally,…

This week, we spotlight Marc Pritchard. He’s the Chief Brand Officer at Procter & Gamble. We’d like to congratulate Marc Pritchard for getting inducted into the American Marketing Association’s Marketing Hall of Fame. The AMA will formally recognize his accomplishments on May 3, 2022.  According to the AMA, Pritchard is “responsible for P&G’s brand building…