This week: Google might index Instagram and TikTok content, YouTube adds more metrics in the Mobile Studio app, and there aren’t 200 ranking signals after all. Here’s what happened this week in digital marketing. New Google Ads Report Highlights Daily Campaign Spend Love Google Ads but hate the fact that it’s so difficult to figure out how … [Read more...]
Julia Rubano, Senior Content Strategist at Starship – Ignite Marketer of the Week
In this edition of Marketer of the Week, Ignite Visibility spotlights Julia Rubano, senior content strategist at Starship. Ignite Visibility applauds her for spearheading Starship’s marketing efforts and taking the brand to the next level of success. Julia Rubano Julia Rubano majored in Creative Writing (Poetry) and Film at Trinity College in … [Read more...]
WordPress Plugin Exposes Websites… Is Yours One of Them? – Ignite Friday
This week: yet another vulnerability in a WordPress plugin, more marketing tools from Facebook, and consumers really like to see user-generated content on ecommerce sites. Here’s what happened this week in digital marketing. WordPress Plugin Vulnerability Exposes More Than a Million Sites Pay attention if you use the WordPress Ninja Forms … [Read more...]
Kristian Borghesan, Director of Marketing, FutureVault – Ignite Marketer of the Week
In this edition of Marketer of the Week, Ignite Visibility spotlights Kristian Borghesan, Director of Marketing at FutureVault. Ignite Visibility applauds Kristian Borghesan for his ability to brand businesses in a way that creates consistent brand recognition to help them achieve sustainable success. Kristian Borghesan Described by his … [Read more...]
Is Your Website Theme Hurting Your Rank? – Ignite Friday
This week: your website theme could affect your rank, YouTube Mobile Analytics includes additional insights, and a recent WordPress update fixes lots of vulnerabilities. Here’s what happened this week in digital marketing. Facebook Unveils New Marketing Tool Called Ad Strategies Facebook recently released Ad Strategies, a new marketing … [Read more...]
Ginger Woolridge, Head of Growth, Lightyear – Ignite Marketer of the Week
In this edition of Marketer of the Week, Ignite Visibility spotlights Ginger Woolridge, head of growth at Lightyear. Ignite Visibility applauds her for her leadership efforts and extensive contributions both in finance and in marketing. Ginger Woolridge Ginger Woolridge joined the Lightyear team in January 2021 after a 5-year career in finance … [Read more...]
TikTok Surpasses YouTube for Average Watch Time – Ignite Friday
This week: Bing now offers instant indexing, the Google page experience update is fully rolled out, and wait until you hear how much it costs to hire an influencer. Here’s what happened this week in digital marketing. Bing Content Submission API Enables Instant Indexing Good news: the Bing Content Submission API is available. And it allows for … [Read more...]
Digital Marketing Ad Spend Study (2021 – 2023)
San Diego-based Ignite Visibility recently surveyed over 200 marketing professionals to gain insight into how they are adjusting their digital marketing strategies, which networks they are excited to explore more, and where they are planning to spend the bulk of their marketing dollars over the next two years. Key takeaways from the study … [Read more...]
Ilana Parker, Marketing Director, Xceed Preparatory Academy – Ignite Marketer of the Week
In this edition of Marketer of the Week, Ignite Visibility spotlights Ilana Parker, marketing director of Xceed Preparatory Academy. Ignite applauds Ilana for her marketing expertise, which helped launch a virtual academy for students. Ilana Parker Ilana Parker is a Florida State University graduate with a Bachelor of Science in Media and … [Read more...]
Titlepocalypse: The Latest on Google’s Title Tag Update – Ignite Friday
This week: Titlepocalypse is here, LinkedIn ends Stories, and TikTok makes it easier to promote your videos. Here’s what happened this week in digital marketing. LinkedIn Ending Stories Here’s a switch: a social media company is eliminating Stories. On September 30, LinkedIn will officially remove its Stories feature. Apparently, Stories … [Read more...]
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