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Home / Archives for Email

How Personalized Email Marketing Can Boost Revenue 760%

June 20, 2018 by John E Lincoln

Yes, personalized email marketing makes a massive impact on your email marketing success. In this article, I’ll teach you how to personalize your email marketing for the biggest response. What is Personalized Email Marketing? The short version: personalized email marketing is a way to tailor your emails to individual users or groups of groups of…

How to Increase Conversions With Targeted Email Marketing

April 26, 2018 by John E Lincoln

Email marketing: extremely effective, but surprisingly hard to get right. One of the best ways to make sure all goes well is by targeting your email lists. In this article, I’ll walk you how and why you should be using targeted email marketing. Here’s what no one wants in their inbox: an impersonal email advertising…

11 Drip Email Marketing Campaign Tips That Shock Newbies

April 17, 2018 by John E Lincoln

Have you experimented with email automation? Also known as drip campaigns, they’re an incredibly effective way to reach clients and prospects on the channel they prefer – email. In this article, I’ll show you how (and why) to start a drip email marketing campaign of your own. What Are Drip Email Marketing Campaigns? You may…

How to Create the Perfect Squeeze Page (And Get More Emails)

March 5, 2018 by John E Lincoln

How would you like to add some more recipients to your email list? If so, then you need a fantastic squeeze page. If you haven’t heard the term “squeeze page” before, it’s a landing page that’s designed to capture email addresses from people in your target market. Usually, the page “tempts” people to volunteer their…

A Full Review of The Hubspot Email Marketing Platform

February 1, 2018 by John E Lincoln

Ready for a full review of Hubspot as a email marketing platform? By the end of this article, you’ll have all the details on Hubspot.  Background Workflow and triggers Personalization Lead capture Lead score Pricing Pros and cons Let’s dive into our review of Hubspot as an email marketing platform. But today, we’re digging into…

The 19 Highest Ranked Email Marketing Services (In Order)

January 18, 2018 by John E Lincoln

Choosing the right one can have a big impact on your overall success. In this article, I list my 19 highest rated email marketing services for businesses of all sizes.   It’s safe to say that email marketing isn’t going anywhere. In fact, if possible it’s only getting bigger, and 59% of B2B marketers say…

How to Set-up Your First Email Automation Program (And Win!)

October 23, 2017 by John E Lincoln

Ready to learn about email automation? Watch a video or read the full article below. There is a lot to know about email automation. Read the transcription or full article with specific examples below. Hi I’m John Lincoln with the Ignite visibility and today I’m talking to you about email automation. If you don’t know…

How to Capture More Emails Using Your Top Posts

April 20, 2017 by John E Lincoln

In this post, we teach you how to grow your email list by determining your top posts and setting up an advanced email capture strategy. This is one actionable strategy you should focus on this year. Sometimes, you can use what you already have to grow your business. You don’t need to buy anything new,…

How to Develop a Lead Magnet Strategy

May 10, 2016 by John E Lincoln

One of the best ways to enjoy consistent sales growth is to ensure that your prospect list is also consistently growing. To make that happen, you need a lead magnet strategy. A lead magnet is basically an enticing offer to somebody who visits your website. It usually appears in the form of a popup or…

Popup Emails, Easy Tricks to Increase Captures by Over 150%

February 17, 2016 by John E Lincoln

Researchers agree that email is the most effective source of good leads and one of the best ways to get new customers. You need to collect more email addresses: simple. The easiest and fastest way to do this is with smart use of pop-ups. Type of pop-ups There’s more than one option when it comes…

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About The Editor

John E Lincoln, CEO

John Lincoln is CEO of Ignite Visibility, one of the top digital marketing agencies in the nation and a 6x Inc. 5,000 company. Lincoln is consistently named one of the top marketing experts in the industry. He has been recipient of the Search Engine Land "Search Marketer of the Year" award, named the #1 SEO consultant in the USA by Clutch.co, most admired CEO and 40 under 40. Lincoln has written two books (The Forecaster Method and Digital Influencer) and made two movies (SEO: The Movie and Social Media Marketing: The Movie) on digital marketing. He is a digital marketing strategy adviser to some of the biggest names in business. John Lincoln is the editor of the Ignite Visibility blog. While he is a major contributor, he does not write all of the articles.

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