Looking for better results from your email blasts? Good news: I’ve got a few tips to make sure you get the best returns possible. Find out what they are in this article. Make Your Email Blasts Interactive 2018’s been all about interactive email. And really, it had to be. Consumers are no longer okay with…
Simple Steps To Improve Your Email Marketing ROI
Not seeing the results you want from your email campaigns? Whatever you do, don’t abandon ship. Email’s still one of the most effective channels to reach your customers. Instead, read this article. I’ll take you through a few ways you can start improving your email marketing ROI today. As of 2016, email had a median…
How Does GDPR Affect Email Marketing?
Email marketing and GDPR are closely related. Why? Well, GDPR has put more regulations on email marketing than ever before. In this article, Dustin Baly, Ignite Visibility Head of Email Marketing, gives actionable tips for email marketing and GDPR. First, What is GDPR Compliance? GDPR (or General Data Protection Regulation), and is essentially a new…
How Personalized Email Marketing Can Boost Revenue 760%
Yes, personalized email marketing makes a massive impact on your email marketing success. In this article, I’ll teach you how to personalize your email marketing for the biggest response. What is Personalized Email Marketing? The short version: personalized email marketing is a way to tailor your emails to individual users or groups of groups of…
13 Essential Email Marketing Statistics You Need to Know For 2018
For many, email marketing involves more than a little guesswork. But it doesn’t have to. When in doubt, look to the facts and stats. Here are some of the top stats for email marketing today, and how they can help you create your strategy for 2018. Email Marketing Statistic #1: As of 2017, there are…
7 Tips For Creating A Perfect Link Outreach Email For SEO
Need some more backlinks to boost your search rank? If so, then it might be time to compose a link outreach email for SEO. If you’re unsure about how to compose an outreach email, read on. If you’re unfamiliar with the concept of link outreach, it’s an email-based “cold call” to a webmaster who owns…
3 Innovative Opt-In Email Strategies For Growing A List
Want more email subscribers? Then you need a better strategy. New trends in customer expectations have changed the game, and these days it’s all about presenting your opt-in a way that feels simple, natural, and spam-free. Here are three ways to do so in 2018. We’re all familiar with the typical opt-in. It usually lives…
How to Increase Conversions With Targeted Email Marketing
Email marketing: extremely effective, but surprisingly hard to get right. One of the best ways to make sure all goes well is by targeting your email lists. In this article, I’ll walk you how and why you should be using targeted email marketing. Here’s what no one wants in their inbox: an impersonal email advertising…
11 Drip Email Marketing Campaign Tips That Shock Newbies
Have you experimented with email automation? Also known as drip campaigns, they’re an incredibly effective way to reach clients and prospects on the channel they prefer – email. In this article, I’ll show you how (and why) to start a drip email marketing campaign of your own. What Are Drip Email Marketing Campaigns? You may…
How to Create the Perfect Squeeze Page (And Get More Emails)
How would you like to add some more recipients to your email list? If so, then you need a fantastic squeeze page. If you haven’t heard the term “squeeze page” before, it’s a landing page that’s designed to capture email addresses from people in your target market. Usually, the page “tempts” people to volunteer their…
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