Good news... As experts in dental marketing, we are going to teach you everything you need to know in this post. Let's get started. What’s the best way to bring new customers to your dental practice and keep? How do you keep happy customers coming back - and build your reputation in your community and online? In this post, we’ll share all … [Read more...]
10 Ways to Increase Email Deliverability Rates Fast
Let's talk email deliverability rates. All that work you put into crafting the perfect message means nothing if it doesn't make it to your reader's inbox. That's where a good understanding of email deliverability rates - and how to improve them - comes in handy. In this article, I'll go over ten ways you can improve yours. How to Increase … [Read more...]
Email vs. Push Notifications: Pro’s, Con’s and When to Send Which
Push notifications may be one of the latest and greatest communication methods in the marketing scene, but that doesn't mean you can say goodbye to email marketing. Both are great for staying in touch with customers and sending timely updates, promos, and information. But which is better? Well, that depends. In this article, we'll dive into the … [Read more...]
How to Build a Winning Email Marketing Strategy in 9 steps
Think email marketing's outdated? Think again! Despite the evolution of digital assistants, video and chatbots, old reliable email marketing remains an essential tool for businesses, with a better ROI than almost any other marketing channel. But to get there, you need an effective email marketing strategy. Here's how to build one in nine easy … [Read more...]
6 Powerful Gmail Remarketing Strategies Proven To Work
No one can deny how powerful email is when it comes to marketing. Similarly, remarketing is an incredibly powerful strategy in its own right. Put the two together? And you have an incredible way to engage a highly targeted, relevant audience. In this article, Ignite’s Head of Email Marketing Dustin Baly goes over six strategies that will help … [Read more...]
Email Marketing Benchmarks (See Your Industry Data)
Want better results from your email campaigns? Then you need to set - and track - your benchmarks. In this article, I'll go over which metrics matter the most, how you can set your benchmarks, and what the averages are by industry. We all know we need to be using email marketing, right? (In case you didn’t, heads up: you need to be using … [Read more...]
5 Email Campaign Pillars to Help Reach Your Full Potential in 2019
Wondering how to make the most out of your email campaign in 2019? In this article, Ignite’s Head of Email Dustin Baly will go over five key points to help you do just that. Email Campaign Pillar 1: Advanced Opt-in If you’re at all on the fence about using opt-ins on your website, don’t be. Time and again, they’ve proven to be massively … [Read more...]
Should Marketers Be Using Email Retargeting? How It Works
Have you experimented with email retargeting? If not, it’s time to start. In this post, I’ll cover the in’s and out’s of email retargeting and why businesses should be using it. We all know (and hopefully, love) email marketing. It is, after all, one of the most dominant communication channels and is expected to reach 90.9% of those … [Read more...]
How To Get Started With Email Marketing Automation
Want better results from your email marketing? Then you need to start thinking about automation. In this article, I’ll walk you what email marketing automation is and how you can use it to get the best results possible. What is Email Marketing Automation? Like it sounds, email marketing automation is the process of sending emails to your … [Read more...]
Gmail Ads: 7 Tips to Improve Results
Want an easy way to expand your email marketing? Why not combine it with the power of PPC? Google’s Gmail Ads let you do just that: send your PPC ads straight to user’s inboxes. In this article, I’ll go over a few tips and strategies to make your Gmail ads as effective as possible. What are Gmail Ads? Gmail ads are ads sent through email. … [Read more...]
