Email marketing and GDPR are closely related. Why? Well, GDPR has put more regulations on email marketing than ever before. In this article, Dustin Baly, Ignite Visibility Head of Email Marketing, gives actionable tips for email marketing and GDPR. First, What is GDPR Compliance? GDPR (or General Data Protection Regulation), and is essentially a new…
How Personalized Email Marketing Can Boost Revenue 760%
Yes, personalized email marketing makes a massive impact on your email marketing success. In this article, I’ll teach you how to personalize your email marketing for the biggest response. What is Personalized Email Marketing? The short version: personalized email marketing is a way to tailor your emails to individual users or groups of groups of…
How to Increase Conversions With Targeted Email Marketing
Email marketing: extremely effective, but surprisingly hard to get right. One of the best ways to make sure all goes well is by targeting your email lists. In this article, I’ll walk you how and why you should be using targeted email marketing. Here’s what no one wants in their inbox: an impersonal email advertising…
11 Drip Email Marketing Campaign Tips That Shock Newbies
Have you experimented with email automation? Also known as drip campaigns, they’re an incredibly effective way to reach clients and prospects on the channel they prefer – email. In this article, I’ll show you how (and why) to start a drip email marketing campaign of your own. What Are Drip Email Marketing Campaigns? You may…
How to Create the Perfect Squeeze Page (And Get More Emails)
How would you like to add some more recipients to your email list? If so, then you need a fantastic squeeze page. If you haven’t heard the term “squeeze page” before, it’s a landing page that’s designed to capture email addresses from people in your target market. Usually, the page “tempts” people to volunteer their…
A Full Review of The Hubspot Email Marketing Platform
Ready for a full review of Hubspot as a email marketing platform? By the end of this article, you’ll have all the details on Hubspot. Background Workflow and triggers Personalization Lead capture Lead score Pricing Pros and cons Let’s dive into our review of Hubspot as an email marketing platform. But today, we’re digging into…
The 19 Highest Ranked Email Marketing Services (In Order)
Choosing the right one can have a big impact on your overall success. In this article, I list my 19 highest rated email marketing services for businesses of all sizes. It’s safe to say that email marketing isn’t going anywhere. In fact, if possible it’s only getting bigger, and 59% of B2B marketers say…
How to Set-up Your First Email Automation Program (And Win!)
Ready to learn about email automation? Watch a video or read the full article below. There is a lot to know about email automation. Read the transcription or full article with specific examples below. Hi I’m John Lincoln with the Ignite visibility and today I’m talking to you about email automation. If you don’t know…
How to Capture More Emails Using Your Top Posts
In this post, we teach you how to grow your email list by determining your top posts and setting up an advanced email capture strategy. This is one actionable strategy you should focus on this year. Sometimes, you can use what you already have to grow your business. You don’t need to buy anything new,…
How to Develop a Lead Magnet Strategy
One of the best ways to enjoy consistent sales growth is to ensure that your prospect list is also consistently growing. To make that happen, you need a lead magnet strategy. A lead magnet is basically an enticing offer to somebody who visits your website. It usually appears in the form of a popup or…