I don’t have to tell you that marketing is a multi-channel affair, nor do I need to tell you that Google and Facebook are the key players. Both tech giants are customer insight powerhouses, and while they may compete for their share of users’ attention, these two actually team up quite nicely when it comes…
What to Consider For Your 2020 Marketing Strategy
Believe it or not, 2020 is almost here. The date has long been used as a marker for making predictions about what’s next in marketing—be it digital, social, or even IRL. In this article, we’ll talk about what’s on the horizon for marketers and discuss what you should include in your 2020 marketing strategy. And…
19 Chatbot Software Options To Improve Marketing
Know you need a Chatbot, but not sure where to start? You’re in luck. In this article, I’ve listed out some of the best chatbot software on the market to help you get up and running. The Software: Botsify Chatfuel HubSpot Flow XO TARS ManyChat Wit.ai BotKit MobileMonkey LivePerson Drift Bottr Smooch Recast.ai Meokay Botnation.ai…
The Guide to Grassroots Marketing for Beginners
What is grassroots marketing? You may have heard the term, but like most marketers, you probably haven’t put it to practice. In this article, I’ll walk you through why grassroots marketing is worth your time. What We’ll Cover What grassroots marketing is Why grassroots campaigns are used How to start a grassroots campaign How to…
Voice Search 2019: All the Developments You Need to Know to Dominate Voice Results
Though it’s not exactly new, voice search is still very much a novelty when it comes to marketing. But as it gains a firmer footing in consumers lives and makes it way into marketing strategies, it’s important to keep on top of all the new developments and how they may affect your brand’s approach to…
Hiring an SEO Consultant? 12 Things to Look For and 50 Questions to Ask
SEO is complicated. Hiring someone to help shouldn’t be. In this article, I’m listing out the top questions and qualities you should look for when hiring an SEO consultant for your business. What You’ll Learn: 12 things to look for in an SEO consultant: 100% focus on KPIs Recommends projects that help hit goals quickly…
How to Recover from Bad Reviews
What do you do when your business is subject to bad reviews? You don’t panic. You breathe. And you read this checklist. In it, I’ll show you how to recover from the dreaded bad reviews. What You’ll Learn: The kinds of technology you’ll need to monitor and respond to bad reviews How to audit your…
Crush Your New Product Launch With These Simple Steps
Getting ready for a new product launch? You’ve come to the right place. Welcome to your guide to the perfect new product launch. Product and Market Research For a New Product Launch Every great product starts with a great idea. So congratulations! If you’re here, you likely already have yours. But before you jump into launching…
Social Proof: What it is and 20 Brands Who Got it Right
Social proof is a marketing phenomenon that, when used correctly, can work wonders for your brand. In this article, we’ll take a look at what social proof is, why it’s such a winning tactic, and how different brands are incorporating it in their marketing. What You’ll Learn: What social proof is How to use social…
1 Trick To Become An Influencer With Minimal Effort
Want to become an influencer? In this video, you’ll learn John Lincoln’s #1 trick to become an industry influencer with minimal effort. Watch the Video or Read the Full Article Below! If you’re looking to become an influencer or subject expert in your niche, you’ve come to the right place. This is the exact…