Are you trying to sell a product or service? If so, then you need to develop some marketing skills. In this article, I’ll go over several marketing skills and explain why they’re an essential part of a successful business strategy. Marketing is just like anything else: it’s a learned discipline. You need to study it,…
Internet Marketing Strategies You’re Not Doing That Could Give You a Big Return
Ready to take your company to the next level? If so, then it’s time to look at some new Internet marketing strategies. You’re probably already doing a lot of things right. Now, it’s time to uncover a few of the not-so-well-known techniques that can boost your bottom line and improve your ROI. That will help…
New Reports and Big Changes to Facebook Algorithm (Again)
This week: Instagram allows users to follow hashtags, Google Analytics is releasing some new reports, and Facebook is testing pre-roll ads. Here’s what happened this week in digital marketing. Google Analytics Releasing User-Focused Reporting Google Analytics is releasing 4 new reports that will offer further insight into user journeys. The first report looks strikingly similar…
New Character Limits, Knowledge Panels and Links Passing Rank
This week: Twitter doubles its character limit, publishers get their own knowledge panels, and JavaScript links pass rank, too. Here’s what happened this week in digital marketing. Twitter Doubles Character Limit to 280 Once upon a time, Twitter limited you to 140 characters per tweet. Now, that limit has been doubled. This past week, Twitter…
6 Important New Google Programs That Will Improve Your Conversions And Analytics
Google’s offering free versions of the programs designed to power Analytics 360. Below, I’ll go into detail about six new Google programs you should be using. Google’s had a big year. With the recent rollout of Google Analytics 360 and its subsequent programs, marketers have access to more analytics and detailed reports than ever. But…
Facebook Makes Some New Changes & More
This week: Snapchat is still a hit with teens, Facebook has some new targeting options, and wait until you hear about Amazon Prime user growth. Here’s what happened this week in digital marketing. Facebook Launches Explore Feed on Desktop to Boost Post Visibility Sick of your Facebook posts not showing up in the newsfeeds of…
Google Announces NON-ranking Factors and More
This week: Instagram is testing a new grid layout, the ad industry doesn’t like what Apple’s doing with Safari 11, and a myth about top ranking factors is debunked. Here’s what happened this week in digital marketing. Ad Industry Doesn’t Like the Cookie-Blocking Feature in Safari 11 Ad Industry groups are in a bit of…
AMP and Ranking 0 are Becoming More Important
This week: You can now edit local business info in search results, Instagram is testing canvas ads, and wait until you hear about how many of the top results don’t get clicks. Here’s what happened this week in digital marketing. DemandJump Cloud Tool Shows Where Your Traffic Came From A new DemandJump tool, just…
What Is Remarketing? (Advanced Strategies To Drive More Revenue)
Wondering, “What is Remarketing?” Watch the video below. You will learn everything you need to know. In this video, I cover remarketing. Learn what remarketing is and how it can help your business. What is Remarketing? Transcription – Remarketing Video Hi! I’m John Lincoln with Ignite Visibility and today I’m gonna be talking about a…
Facebook and Quora are Testing New Ad types
This week: Facebook penalizes fake videos, Google is keeping a secret, and Quora offers retargeting. Here’s what happened this week in digital marketing. Facebook Penalizes Fake Videos You might be one of those savvy digital marketers who posts a link on Facebook with an image that has a YouTube-like “Play” button on it. You do…