This week: More evidence that social proof is important, Google adds an important new feature to GMB, and wait until you hear how many manual action penalties Google dispensed last year. Here’s what happened this week in digital marketing. Google Releases Automated “Smart” Campaigns for Display Ads Google is releasing a new Smart display campaign…
How to Capture More Emails Using Your Top Posts
In this post, we teach you how to grow your email list by determining your top posts and setting up an advanced email capture strategy. This is one actionable strategy you should focus on this year. Sometimes, you can use what you already have to grow your business. You don’t need to buy anything new,…
Old SEO Myths Busted | Digital Marketing Buzz
This week: Twitter launches a creative new branding feature, Facebook helps out publishers who use Instant Articles, and there’s a new way to submit URLs to Google. Here’s what happened this week in Digital Marketing. Facebook Adds Email Sign-Up and Page Like Buttons to Instant Articles Facebook’s Instant Articles are a great way for publishers…
Google Mobile-First Update: A Checklist to Prepare for Success
The Google Mobile-First update is coming fast! Watch a video and/or read everything you need to know about the update below. Google is moving towards a mobile-first index. Webmasters who don’t prepare their sites accordingly will soon discover that they’ll lose market share to competitors. Google Mobile-First Update (Watch A Video With John Lincoln)…
Google Made “a number” of Updates and Mobile-First is Coming Soon
This week: bad news about the mobile-first index, YouTube cracks the whip on creators who want to earn revenue, and there were other updates at the time Fred rolled out. Here’s what happened in digital marketing this week. YouTube Channels Must Now Have 10,000 Views to Earn Revenue Following some really bad press over the…
Ranking in Google’s “People Also Asked” Searches
Nicole DiLisio, Ignite Visibility Project Manager, gives us insight into how to rank in Google’s “People Also Asked” searches. By now you have undoubtedly conducted enough Google searches to see the “People Also Ask” (PAA) section. That’s the accordion box that appears just below the featured snippet and includes a series of questions related to…
Google Personal Assistant Search Optimization (PASO) – Why It’s A Game Changer
If you have a featured snippet in Google (you rank #0) that is also used for personal assistant responses. Based on a recent study we did on Ignite Visibility, we are seeing our pages with personal assistant search optimization (PASO) and rich snippets are getting click-through rates that are 187% higher than the rest of the…
Facebook Video Takes on Youtube & Google
This week: Facebook launches a new ad format, mobile continues to dominate, and Google reconfirms something we’ve all known for a long time. Here’s what happened this week in digital marketing. Study: PPC Can’t Identify Winning Organic Titles Think that winning ad headlines will also work as winning titles for blog posts? Think again. According…
Mobile-First and Fred Update | Big Changes at Google
This past week: Reddit is adding a new profile format, Facebook is making life easier for publishers who run ads, and Google will stay mum about the Fred update. Here’s what happened this week in digital marketing. Facebook Adopts Header Bidding to Compete With Google’s Ad Network TL;DR – Facebook is competing with Google and…
The Ultimate Guide to Ranking 0 (Better Than #1!)
Watch A Video Or Read The Full Guide Below You might be under the impression that the best you can do is rank your website in the search results at position #1. Think again. There’s a rank that’s even better than position #1. That’s position #0. (Watch a video or read the full guide below)…