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Home / Ignite Blog

William White, Chief Marketing Officer at Walmart – Ignite Visibility Marketer of the Week

June 13, 2022 By John Lincoln

This week, we spotlight William White. He’s the Chief Marketing Officer at Walmart. We’d like to congratulate William White and the team at Walmart on an outstanding Q1 earnings report. Total revenue came in at $141.6 billion, up 2.4%. Comp sales grew 3%. Additionally, Sam’s Club sales increased by 10.2% and membership income increased by…
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Alex Schultz, VP of Analytics and CMO at Meta – Marketer of the Week

June 6, 2022 By John Lincoln

This week, we spotlight Alex Schultz. He’s the VP of Analytics and CMO at Meta. We’d like to congratulate Alex Schultz and the Meta team for the phenomenal growth of Facebook. As of the last quarterly report, Facebook has almost 2 billion daily active users (DAU) and almost 3 billion monthly active users (MAU). The…
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Instagram Live Events: Best Practices and Content Ideas

June 1, 2022 By John Lincoln

 Reels are all the rage on Instagram.  If you’re looking for an easy way to incorporate them into your strategy, look no further than live events.  Here are 10 tips to help you get started.  Best Practices for Instagram Live Ready to learn about the different ways to approach your next event? The following…
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How to Write a Promotional Email that Converts in 4 Quick Steps

How to Write a Promotional Email that Converts in 4 Quick Steps

May 25, 2022 By John Lincoln

Since the first time we all heard “You’ve got mail!”, promotional email marketing has been a solid strategy for all digital marketers looking to gain direct access to their preferred customers. But as more and more companies jump into digital marketing, your content may be getting lost in the noise leading your open rates to…
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Marketer of the Week - Ukonwa Kuzi-Orizu Ojo

Ukonwa Kuzi-Orizu Ojo, Global Chief Marketing Officer at Amazon Prime Video & Studios – Ignite Marketer of the Week

May 23, 2022 By John Lincoln

This week, we spotlight Ukonwa Kuzi-Orizu Ojo. She’s the Global Chief Marketing Officer, Amazon Prime Video & Studios. We’d like to congratulate Ojo and the Amazon team on the recent acquisition of MGM. As a result, MGM is now part of Amazon Prime Video and Amazon Studios. MGM, as you may know, is a production…
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