You may already know the benefits of Q&A schema, as well as how to implement them. (And if you don’t, you can learn all about it on our blog: How to Use Q&A and FAQ Schema Markup.) But what about optimizing your questions and answers? Here are some tools and tactics for discovering the right…
Read More
Carolyn Dawkins: How She Leads Global Marketing at Clinique
In this edition of Marketer of the Week, Ignite Visibility spotlights Carolyn Dawkins, Global Chief Marketing Officer and Senior Vice President of Clinique. Ignite Visibility applauds Carolyn Dawkins for her long and successful career in the world of marketing for high-end brands known around the world. Meet Carolyn Dawkins Every once in a while, a…
Read More
Consistent Growth on Social Media
Most businesses use social media. But most do it wrong. Sure, they might create great content. Yet they miss the most important part of how to grow on social media: consistency. Why Consistency Matters on Social Media When people think about consistency on social media, they usually think of how frequently they post. But consistency…
Read More
Meta Marketing Trends of 2022 to Incorporate Now
Meta recently announced the top trends content creators should focus on in 2022. So let’s dive deep into each one so you can make the most of them this year. Meta Marketing Trend #1 Tell The Story Behind Your Product/Service Young people want to know the story behind your product. Diving deeper into the “how”…
Read More
Matt Carrington, Chief Marketing Officer at Athletic Greens – Ignite Marketer of the Week
This week, we spotlight Matt Carrington. He’s the Chief Marketing Officer at Athletic Greens. We’d like to congratulate Matt Carrington and the Athletic Greens team for offering a product that everybody needs: nutrition. Even better: the company offers nutrition at an affordable price. It costs somewhere between $2-3 per serving. And just one serving gives…
Read More