One of the main elements of business and franchise development is account management. As such, it’s important to find a reliable account manager to help guide your business’s digital marketing strategy. In this blog post, Rachael Wachstein, Director of Franchise Success will explore what makes a great account manager and how to choose the right…
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“Ultimate guide” has almost lost its meaning. Every blog with a 500-word post about a topic wants to call it “The Ultimate Guide to XYZ.” So in this tutorial, you’ll learn how to create a guide that lives up to its name. You’ll learn what ultimate guides are, their importance, and how to build one…
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Responsive search ads can do a lot to boost your ad traffic, but how do they work, and how can you get the most from them? These ads are becoming increasingly popular among all types of businesses, with 92% of advertisers using at least one Google responsive search ad in their Google Ads campaigns. In…
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Want to boost your rankings on Google with the help of rich results? Google’s Rich Results Test tool and others can be the key. Rich results are essential to SEO, potentially outperforming conventional results as they attract around 58 clicks per 100 searches. In this blog post, Ray Day, SEO strategist, will go over which…
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SEO is a long game… but how long? Some experts say it’ll be 3-6 months before you start to see any results. Others say that significant results can take between 6-12 months. In this blog, John Lincoln, SEO expert, will cover the various factors that play a role in how long it takes to see…
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