Updated 3/4/2021 A handful of years ago, Google announced a lightweight ranking signal within their Google Search algorithm. The HTTPS/SSL ranking signal is said to only impact an estimated two percent of global searches, but Google says they may strengthen the HTTPS signal overtime to allow webmasters an adequate amount of time to migrate their…
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SEO for Old Blog Posts, How to Revive Them from the Dead and Maximize Their Reach
One of the saddest things is writing an awesome blog post and then watching it experience a quick death. You put in so much work into that post and all you got was a short bump in traffic and now the traffic for the post is down to almost nothing. In this post, I want…
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Shopify SEO Review, What all SEO Professionals Need to Know
Shopify has gotten pretty darn big. It is certainly one of the top ecommerce CMS systems in the world, based on number of users. People generally look at it as a step down from Magento, but it still has a lot of offer. In this post, we look at Shopify SEO and review it from…
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Is DMOZ Making a Comeback for SEO? New Sighting
For those of you who don’t know, DMOZ is an older directory that used to be a staple point of every good search engine optimization strategy. Well, it was recently pointed out to me that Google is referencing DMOZ listings again. See an example below. Here we can see a call out next to the…
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Why You Should Be Using FollowerWonk for SEO and Social Media Success
First, I admit it. I often get excited about new tools. While this is the case for me, I think we should all be excited about Followerwonk. In this post, I dive into some of my favorite Followerwonk reports and talk about the value I see from a digital marketing application perspective. Reviewing Twitter Followers…
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