LinkedIn is updating its feed algorithm to include dwell time as a ranking factor. If you’re unfamiliar with dwell time, it’s the amount of time users spend on a particular piece of content. Let’s see how this new LinkedIn ranking factor may change the game for you. Ranking on LinkedIn LinkedIn has revealed details about…
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This week: Ecommerce is thriving, LinkedIn will let you host virtual live events, and we’ve already learned a thing or two about the most recent Google update. Here’s what happened this week in digital marketing. YouTube Expands Options for TV Ads YouTube is giving you more options to reach people who stream content on TV…
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How does SERP ranking impact click-through rates? We provide benchmark data on Google click-through rates by position using 2020 data across over 1,000 queries. What We’ll Cover: The search landscape in 2020 Breakdown of Google CTRs by ranking position What compels people to “click”? How to improve your CTRs based on our 2020 findings Provide…
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If you’re selling on Amazon, you are bound to run into a negative review. The good news is that there are several ways to handle low-star feedback. In this article, we’ll go over how to do just that. What You’ll Learn: How negative Amazon reviews affect sales How some negative reviews are helpful How to…
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Are you running an e-commerce website that uses PayPal as a payment option? If so, then you’ll be happy to learn that Google Merchant Center now integrates with PayPal. Additionally, if you don’t currently use Google Merchant Center but would like to, you can speed up your merchant verification process when you connect with PayPal….
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