This week: another Clubhouse clone, another big name might move against FLoC, and another import option on Microsoft Audience Network. Here’s what happened this week in digital marketing. Microsoft Audience Network Now Offers Facebook Ads Import You probably already know that the Microsoft Audience Network allows you to import campaign details from Google Ads….
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In an effort to support data privacy, Google recently announced that it’s working on a secure way to track users called Federated Learning of Cohorts (FLoC). But it’s not secure enough for everybody in Big Tech. Some folks are writing code to block it. And developers at WordPress have jumped on the #NeverFLoC bandwagon as…
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In this edition of Marketer of the Week, Ignite Visibility spotlights Angela Roeber, Director of Communications at Project Harmony Child Protection Center. Ignite Visibility applauds her and the Project Harmony Child Protection Center team for the organization’s efforts to end child abuse. Project Harmony Child Protection Center Who says all marketers have to be in…
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This week: Snapchat adds pop to its shop, DuckDuckGo blocks the FLoC, and Pinterest eliminates hate. Here’s what happened this week in digital marketing. DuckDuckGo Says It Will Block Google’s FLoC If you’ve paid attention to this space for more than a few weeks, then you already know about Google’s Federated Learning of Cohorts…
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Google’s algorithms don’t come out of thin air. They’re all designed to improve the searching and browsing experience. As Director of Digital Strategy at Ignite Visibility, it’s up to people like me to respond to every Google SEO update and help clients surpass the status quo. So when it comes to the Google page experience…
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