Google has just launched a new product known as Google My Business. The main purpose of Google My Business is to, “New – Google My Business connects you directly with customers, whether they’re looking for you on Search, Maps or Google+.” This new interface is an attempt by Google to integrate Google Places and Google…
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Case Study: Wigs by Patti’s Pearls
The Challenge This client had recently transitioned to a brand-new e-commerce website and they were having quite a bit of difficulty with the website post-transition. Page URLs had not be properly forwarded and set up on the new platform which led to some issues with duplicate content, among a litany of other interesting challenges. There…
Pocket Goes Mainstream, Save Articles and Read Later
Whenever a social share button gets adopted by a large website I like to make sure we report on it. Today, we are taking a look at Pocket. What is Pocket? According to Pocket, you can, “Put articles, videos or pretty much anything into Pocket. Save directly from your browser or from apps like Twitter,…
Google Glass Is Back: How It’s Making a Fashion Statement
Google is known for initiating some really cool projects and Google Glass is definitely one of those. These revolutionary “glasses” are available to everyone now, or at least to those who can afford it. Outside of the technical issues associated with Google Glass, the one big complaint has been the appearance. It honestly looks weird…
How to Boost Your Blog Engagement and Increase Comments
Creating an engaged and active blog audience can help boost the popularity, ranking and social relevance of your site, but what are you to do if your blog is a ghost town? You’ve spent countless late nights crafting brilliant blog posts for your website, yet no one seems to take the time to comment on…
How to Cure Writer’s Block
We’ve established in past posts that content creation for your blog is important. More so, we’ve established that daily, consistent, quality content is not only important, but will heavily affect your site’s performance in search results. If you are in fact posting weekly or, better yet, daily, you are bound to run into writer’s block…
How to Add a Background to your Personal LinkedIn Profile
LinkedIn is now allowing you to add a background header to your personal profile. And good news, it is a piece of cake! While there are standard backgrounds that you can have, you can also add a custom background. So how do you add a custom background to your LinkedIn profile? Lets find out. Step…
Google Update: Google Spam Algorithm PayDay Loan Version 3.0 Launched
In the SMX Advanced keynote last night Matt Cutts, Mr. Webspam at Google, announced that PayDay Loan 3.0 has been launched. This new algorithm will have an impact on the most competitive and spammy SEO niches. This launch of PayDay loan 3.0 comes right after version 2.0, which was just launched a few week ago!…
How to Boost Traffic with Trending Topics in Content Marketing
Many website owners choose to stray from trending topics during content curation because it quickly becomes outdated. Evergreen content is often considered best because it provides long-term traffic to your website; however, if you’re only creating evergreen content, you’re hurting your very success. Currently, leveraging topics that are trending is the sweet spot when it…
How to Increase Website Conversions by Enhancing Credibility
13 tips to get your Conversion and Credibility Rocking and Rolling. It can be hard to determine a quality company from a bunch of yahoos on the web. But as online shopping and vendor selection as evolved, so has the online consumer. Online consumers are smarter today, and look for more signals of quality, than…