With so many different types of SEO firms out there pitching their services, it’s tough to know which one is right for your business. Finding one that meets your needs and objectives—and avoiding those that might waste your time and money—requires carefully considering the focus of each SEO firm, their service level and their service…
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Can Images Serve 404 Errors in Webmaster Tools
URLs that images live on can serve a 404 error. This point is not necessarily up for debate, as I have verified it on multiple sites and it is an excellent way to deal with images that are no longer in place (sure you could redirect the URL, rel canonical, etc., but we don’t need…
Mobile Digital Marketing Trends to Watch in 2015
2015 looks like it may be the tipping point when mobile engagement comes to dominant the retail marketplace, and digital marketers will need to increasingly shift their strategies to accommodate. To better understand mobile digital marketing trends to watch in 2015 and how to best prepare for them, we spoke with a wide range of…
2 Ways Connecting on LinkedIn Can Kill your Business
Linkedin is a great platform for so many reasons. The groups can send traffic to your website, updates can keep you in front of peers and attract new business and the ads are even starting to get a little more effective for business. That being said, there are some downfalls you need to be aware…
Welcome Danelle Conlon! Ignite Visibility’s Latest Team Addition
Ignite Visibility is very excited to welcome Danelle Conlon to our team. As a recent UCSD graduate, Danelle is very organized and has a thirst for knowledge. She has done an excellent job at Ignite Visibility thus far and we expect her to rise up the ranks quickly. Danelle is currently a Project Coordinator. In…
What Makes A Rock Star Social Media Manager
While a social media manager may not be selling out stadiums on a world tour, there are plenty of ways they can still be a rock star at their job and skip the mess of trashing hotel rooms. Given that 92% of all marketers agree that social media is important to their business, there’s no…
Complete Guide to Mobile Usability Reports in Google Webmaster Tools
To further promote the user experience via mobile device, Google announced the unveiling of Mobile Usability reports to provide webmasters with a detailed error analysis to encourage mobile-friendly websites. The detailed reports can now be found in Google’s Webmaster Tools to allow webmasters to make necessary changes to a website in order to boost website…
Google Index URL with Hashtag in Mobile Search Results
In general, Google does not index anything in a URL after a #. Google generally sees this as an indicator that it is an anchor to an area on a page (or content that should not be indexed), and not a new URL. Webmasters have used this trick for a long time in SEO, using…
How to Write a Blog That Drives Traffic and Sales
Everyone and their mother seem to be blogging these days, but if you’re considering writing a blog for your business (and you really should), you want to make sure that your blogs effectively drive customers to your site and help generate sales. If used correctly, a blog can be an incredibly powerful marketing tool to…
25 Killer Tips for Online Marketing Managers
Forbes rates internet marketing as one of the top five careers in the nation, with the demand for experienced marketers expected to increase by as much as 14 percent over the next several years. This is due to the fact that as of 2014, internet marketing has grown by over 21 percent, triumphing newspaper, magazine,…