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Home / LinkedIn / 2 Ways Connecting on LinkedIn Can Kill your Business

2 Ways Connecting on LinkedIn Can Kill your Business

November 7, 2014 By John E Lincoln

Linkedin is a great platform for so many reasons. The groups can send traffic to your website, updates can keep you in front of peers and attract new business and the ads are even starting to get a little more effective for business. That being said, there are some downfalls you need to be aware of, 2 of which revolve around connecting with the wrong people. Here are 2 reasons connecting with the wrong person on LinkedIn can kill your business.

Connecting on LinkedInRecruiters Steal your Top Talent

Did you know that recruiters often create multiple fake profiles and then connect with people at companies they would like to steal talent from? It is absolutely true. I know recruiters who use this as their primary model. If you are a business owner, or simply someone who doesn’t want to lose good employees at the company you are at, watch out for these recruiters. They are only trying to connect with you to get access to your connections in your network. Losing good people can be devastating for a business. In our business, people are everything so this is something that we of course watch out for.

Sales Guys Steal your Clients

Much like the recruiter situation, when you connect with a sales guy, there is a chance he will try to comb through your connections and take advantage of your contacts. This might mean that he will reach out to one of your clients and try to offer them a better deal or reach out to someone you used to work with. This is absolutely something that can happen, so watch out if you are going to connect with anyone from the competition who might be interested in your clients.

What you can do About It?

Linkedin is an amazing website. There are so many great things about it. We in fact get some great leads from the website each month and it has be an excellent channel for building our business. While that is the case, you have to watch out for contact poachers. You don’t want someone going through your contacts if you can help it. So what do you do?

In the privacy settings area, there is an option to select who can see your connections. If you are going to connect with these type of people, make sure you update this area accordingly.

Outside of this, I recommend being careful who you connect with in general.

Sources

  • Fake LinkedIn Profiles: Connect, Ignore or Flag? John Feldman
  • How to Spot a Fake LinkedIn Profile and What to do About it, Nikkie Cripps. May 7, 2014

About John E Lincoln

John Lincoln (MBA) is CEO of Ignite Visibility (a 2017, 2018, 2019 and 2020 Inc. 5000 company) a highly sought-after digital marketing strategist, industry speaker and author of two books, "The Forecaster Method" and "Digital Influencer." Over the course of his career, Lincoln has worked with over 1,000 online businesses ranging from small startups to amazing clients such as Office Depot, Tony Robbins, Morgan Stanley, Fox, USA Today, COX and The Knot World Wide. John Lincoln is the editor of the Ignite Visibility blog. While he is a contributor, he does not write all of the articles and in many cases he is supported to ensure timely content.

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About The Editor

John E Lincoln, CEO

John Lincoln is CEO of Ignite Visibility, one of the top digital marketing agencies in the nation and a 6x Inc. 5,000 company. Lincoln is consistently named one of the top marketing experts in the industry. He has been recipient of the Search Engine Land "Search Marketer of the Year" award, named the #1 SEO consultant in the USA by Clutch.co, most admired CEO and 40 under 40. Lincoln has written two books (The Forecaster Method and Digital Influencer) and made two movies (SEO: The Movie and Social Media Marketing: The Movie) on digital marketing. He is a digital marketing strategy adviser to some of the biggest names in business. John Lincoln is the editor of the Ignite Visibility blog. While he is a major contributor, he does not write all of the articles.

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