In Google Webmaster Tools, you can do something called set URL parameters. By setting URL parameters, you tell Google what URLs you want in the index and which URLs you want out. The main purpose of this feature is to eliminate duplicate content, which is a big no-no in SEO. In addition, Google states you…
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What are Google Updates Pigeon, Panda, Penguin, Hummingbird? – A Simple Video Explanation
Google made some very big updates to its algorithms in 2o13 and 2014. 2015 should be no different! Some of the biggest name updates were the Pigeon, Panda, Penguin and Hummingbird updates. In this video, John Lincoln, explains the difference in these algorithm updates. Each update has different types of content or links that it…
The Ultimate Guide to the Google Pigeon Update
In July 2014, a local search algorithm update was released, which was dubbed Google Pigeon. Under the algorithm, Google aims to release more useful, accurate, and relevant local search results, which are visible within Google Maps and Google Web search. With local searches attracting 50 percent of mobile users to visit stores, Google Pigeon may…
How to Build a Pinterest Following
How to Build a Pinterest Following Alright, you’ve got all of the best Pinterest tools for your business up and running, right? Great. Now is the time to leverage all of that potential marketing power by building a solid and engaged Pinterest following. For the uninitiated, Pinterest now has over 70 million users and over…
Where To Add Your Product Feed To Increase Your eCommerce Sales
If your online sales are slipping or you’re not getting that surge that you’ve been expecting, chances are you’re probably not using shopping search engines to their full potential. Maybe you’re not even using them at all! Either way, we’ve got you covered. Adding your product feed to the top shopping search engines, also known…
How to Create Embeddable Infographic Code
Infographics were among the hottest and most effective marketing trends in 2014 and will remain an essential marketing practice in 2015. In fact, infographic search volumes have increased on Google by 800 percent in only 2 years. It’s estimated, infographic production increases by 1 percent every day as 40 percent of people respond better to…
Don’t Pin Anything Else Until You Learn About The 9 Best Pinterest Tools For Businesses
Pinterest is poised to become one of the most powerful marketing tools of 2015, having already beat out email as the third most popular sharing channel (after Facebook and Twitter). So, if you’ve been letting your Pinterest account sit idle, it’s time to make a resolution to pin smarter in the New Year. But using…
Why Facebook Ads are Now Better Than Google AdWords, Sometimes
If you’ve been debating whether to use Facebook Ads or Google AdWords to launch your next marketing campaign, let me help you navigate this confusing decision. I’ve had countless business owners ask me if one platform is better than the other. And while each offers certain advantages, at this point I can say that Facebook…
The Ultimate List of 301 Redirect Examples for SEO
Google recommends using 301 redirects to promote SEO when changing the URL of a web page. To ensure users and search engines are redirected to the correct page, it’s advised a server-side 301 redirect is in place to show search engines that a page has been moved to a new location. A 301 redirect is…
Internet Marketing Changes in Nov and Dec 2014
There were many changes in Internet marketing in November and December of 2014. In this video, we cover all the major updates to SEO. Internet Marketing Changes in Nov and Dec 2014 Click the link to sign up for free whitepapers There have been so many BIG changes in SEO in Nov and Dec 2014….