Do you want to win in SEO? Well, then this new system I am using is for you. I call it the “Google Plugin Strategy.” You’re about to find out how it can boost your rankings! What’s the Google Plugin Strategy? It’s not enough for SEOs to create acceptable user experiences anymore. Anyone serious about…
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What to Expect at brightonSEO San Diego with Kelvin Newman
What began as a meeting of a small group of SEO professionals at a pub eventually grew into the world’s largest search marketing event known as brightonSEO. Recently, brightonSEO hosted its first U.S. destination city event in San Diego, and it was a resounding success! brightonSEO founder Kelvin Newman took some time to chat…
Programmatic SEO: What Is It & How to Scale Your Webpages
Are you looking for a way to scale your website’s SEO content on a large level? That’s where programmatic SEO comes in. What You’ll Learn Programmatic SEO vs. Traditional SEO Programmatic SEO: Pros vs. Cons 3 Core Elements of Programmatic SEO Develop a Programmatic SEO Strategy Programmatic SEO Tools Examples of Programmatic SEO In Action …
60+ Effective Marketing Strategies to Drive Sales Growth
Effective marketing strategies are the lifeblood of your brand’s success. With so many options available, it’s crucial to explore new avenues and experiment often. In this article, we’ll break down all the effective marketing strategies for email, social media, paid media, SEO, CRO, and creative design that can revolutionize your business. What You’ll Learn: Simple Yet…
How to Start and Market a Franchise with Lara Bruhn
Starting a franchise can be an excellent way to achieve your entrepreneurial dreams while having the support of your corporate headquarters. Just ask Lara Bruhn, co-owner of Mr. ElectricⓇ of San Antonio and Austin, Texas. I recently had the pleasure of connecting with Lara for the Ignite Visibility University Podcast. We chatted about her…
Value Proposition Examples: 15 Companies That Do It Right
What is the value of your brand to customers? This is the question that a value proposition answers. It’s a core piece of how you differentiate your company in the market and defines why someone would want to become your customer versus others. What You’ll Learn: What is a Value Proposition? Who Needs a Value…
What Are International SEO Targeting Errors? (& How to Fix Them)
Tackling SEO in your home country is one thing. International SEO targeting is another. With international SEO comes errors, and you need to know how to fix them. What We’ll Cover: What is International SEO? International SEO Mistakes to Avoid Start Debugging International SEO Issues 4 Ways to Debug International SEO Targeting Issues FAQs: International…
Video Marketing Guide: Develop the Best Strategy for 2024
Video marketing is an essential means of connecting with audiences in your campaigns, and more businesses are realizing it. If you’re not using video marketing, you’re missing out on a great opportunity to expand your reach and build emotional connections with potential customers. Today, around 70% of marketers not using video currently intend to do…
How to Use Custom Affinity Audiences for Google Ads
Google Affinity Audiences have quickly become an asset to businesses of all sizes for reaching qualified prospects and boosting campaign performance. I’ll show you how to steal your competitor’s customers using custom affinity audiences. What We’ll Cover: What Are Google Affinity Audiences? Difference Between Affinity Audiences and Custom Affinity Audiences Why Should You Use Affinity…
Google Ads Reporting: Top 4 Google Ad KPI’s for Marketing Execs
For many businesses around the globe, AdWords reporting and analysis is a painfully time-consuming process. Users log into Google Ads (formerly known as Google AdWords) with the goal of keeping a close eye on certain metrics or tracking a campaign. In a perfect world, crafting the perfect Google Ads and PPC (Pay-Per-Click) reports for your…