SEO is hard work. It takes a consistent effort to pay off. Some SEO tasks are better suited for your monthly-to-do list because consistent application is the best way to reap the benefits. Include these 16 monthly SEO tasks in your digital marketing plan, and you’ll be much more likely to see your SEO strategy…
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What Is YMYL Content? How to Optimize Your Content to Meet Google’s Guidelines
In case you don’t have enough SEO-related acronyms to keep track of, here’s one more: YMYL. That stands for “Your Money or Your Life.” In this article, I’ll go over what you need to know about YMYL pages and how to rank for them. What We’ll Cover: What is YMYL? How Does Google Rank YMYL…
How to Build Effective Geo Pages for Your Franchise (7 Elements & Examples)
When it comes to local SEO, multiple-location businesses have to do things a bit differently. That’s where geo pages, also known as franchise landing pages, come in. What You’ll Learn: What is a Geo Page? Benefits of Creating a Geo Page 7 Elements to Include In Effective Geo Pages for Your Franchise When Are the…
Landing Results: High Converting Landing Page (Best Practices)
Creating a landing page is easy. Creating a high converting landing page that persuades a one-time visitor to become a lifetime customer, on the other hand, takes some serious work. So, if you’re ready to craft the best-converting landing pages your industry has to offer, keep reading! What You’ll Learn Step 1: Understanding Your Audience…
What is a Subject Matter Expert? How to Leverage Credibility and Create Value
Stuck in a content creation rut? You’re far from alone. With so much information available online, making your brand stand out can be tough. But don’t worry, we’ve got a powerful tool for you: collaboration with subject matter experts (SMEs). What You’ll Learn: What a Subject Matter Expert Is Why All Your Content Marketing Needs…
What Are Local Business Listings? How Do They Improve Your SEO & Traffic?
Getting your business noticed online is becoming harder and harder, especially for local businesses. One tried-and-true way to attract the attention you’re looking for is through local business listings. What You’ll Learn: What Are Local Business Listings? 4 Different Types of Local Business Listings What Does Google Look For In A Local Business Listing? 20…
From Old to Gold: 15+ Ways to Prioritize Repurposing Content
Repurposing content is the perfect way to create content for a new audience without totally recreating the wheel. In this article, we’ll explain how to repurpose content and why it will benefit you in the long run. What You’ll Learn Repurposing Content: What is it? What Kind of Content is Repurposable? How to Repurpose Content:…
What is Digital Marketing? 9 Different Types, History, and Evolution
If you own a business or you’re trying to start one, you know that digital marketing is a must-have. But what is digital marketing and how does it apply to you? Let’s talk about it. What You’ll Learn: What is Digital Marketing? 9 Types of Digital Marketing The History of Digital Marketing Evolution of Digital…
Travel Marketing: 25 Strategies for Any Travel Marketing Agency
Travel marketing is essential in the tourism industry, offering travel agencies a competitive edge. It involves identifying target audiences, creating impactful marketing materials, and measuring performance across channels. A travel marketing agency can effectively showcase your services and destinations, enhancing direct connections with audiences. Learn how to leverage travel marketing strategies in this guide to…
The Google Plugin Strategy: Your SEO Secret Weapon
Do you want to win in SEO? Well, then this new system I am using is for you. I call it the “Google Plugin Strategy.” You’re about to find out how it can boost your rankings! What’s the Google Plugin Strategy? It’s not enough for SEOs to create acceptable user experiences anymore. Anyone serious about…