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Home / Mobile / Google Launches New Mobile Testing Tool

Google Launches New Mobile Testing Tool

November 19, 2014 By John Lincoln

Google is on a mobile rampage. But I cannot blame them, the entire online world is shifting to mobile, or has shifted to mobile.

Google came out with a new mobile usability report (see our ultimate guide here), they said that mobile now has new ranking factors and now they have this new tool!

But if that isn’t enough for you. I can guarantee you that mobile friendly websites convert better. I have seen so many websites go mobile and benefit now, it is a complete game changer. Anyways, back to the subject.

Here we see a screen shot from the Google Mobile Friendly Testing Tool

Google Mobile Friendly Testing Tool
Google Mobile Friendly Testing Tool

As you can see, it is a very simple tool that basically tells you your site is OK or it is not. While that is the case, it does offer some excellent data if there are issues. You can check out the tool here: https://www.google.com/webmasters/tools/mobile-friendly/

I recommend everyone run their website through this tool. I was very surprised to see some what it came back with. There were some sites build on responsive design that have serious issues which the tool uncovered.

Sources

  • Google: We’re Experimenting With Mobile-Friendly Ranking Factors. Barry Schwartz. SER

 

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About John Lincoln

John Lincoln (MBA) is the CEO of Ignite Visibility, a top performance marketing agency backed by Mountaingate Capital. A digital marketing strategist and keynote speaker, Lincoln has managed over 1,000 marketing programs for brands like DoorDash, HBO, Tony Robbins, and Experian. Under his leadership, Ignite Visibility has been named a leading digital marketing agency in the U.S. and made the Inc. 5,000 list six times. Lincoln also spearheaded the development of CertaintyTech, a cutting-edge media mix modelling and forecasting platform. An award-winning marketer, Lincoln has authored three books, including Advolution (2022), and produced films such as SEO: The Movie. Recognized as a Top Business Leader, he has been featured in Forbes and The New York Times and spoken at global events like Web Summit and SMX. Lincoln's mission is to empower businesses through innovative digital strategies while reinvesting in clients, employees, and the community.

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Ignite Visibility is one of the highest awarded digital marketing agencies in the industry, works with some of the biggest brands in the world and is a 6x Inc. 5000 company.

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