The Quality of Google Results on the First Page, Post-Panda and Penguin Someone recently asked me these compelling questions about the Panda and Penguin algorithm updates that have been released in the past couple of years by Matt Cutts and the Google web spam team. Is the goal to have the best quality results, or…
Dealing with Duplicate Content – Rel Canonical Style – Google SEO
The rel canonical HTML element is one of my favorite tools to use in SEO. Google tends to understand the code well, it can help transfer page rank accurately and it is usually very easy to implement. In this video, Matt Cutt’s, head of Webspam at Google, discusses the rel canonical tag and how it…
Will the Google Data Highlighter Explode in 2014 for SEO?
What is Google’s Data Highlighter? Google officially released its Data Highlighter through Webmaster Tools in 2012. Essentially, it teaches Google about your site’s patterns of structured data – which in turn provides more opportunities for your data to be highlighted through different mediums and SERPs. When the Data Highlighter was first released, it offered a…
Internet Marketing Changes in December 2013 – Ignite Visibility University
As usual, there were many big changes in social media, SEO, analytics and just Internet marketing in general in December. In this video, Ignite Visibility President of SEO and Social, John E Lincoln, covers the most important updates. Internet Marketing Changes in December 2013 Photo Internet Marketing Updates December 2013 Include Social Instagram direct Google…
Why 2014 is the Year of the SME in Online Marketing
The writing is on the wall. It is clearly stated by Google, Facebook and other top marketing sites. Subject matter experts will be more at the heart of social media, SEO and organic inbound marketing in 2014 than ever before. In 2014, people will realize that it is no longer enough to have an inexperienced…
Why is Multi-Platform SEO Important?
Why is Multi-Platform SEO Important? Google’s Hummingbird Update and the “New Multi-Screen World” by:Chrystal Lenardson Google’s Multi-screen world study and infographic were published nearly a year and half ago, but I think it’s worth revisiting in the light of the Hummingbird update. This study lays out some really important building blocks to the Hummingbird update…
How Does Google Handle Duplicate Content for SEO?
Updated 3/1/2021 When creating high-quality content for your website, it makes sense to want to share it in multiple places. Doing so will ensure that more people will see it and engage with it. But how you share your content can make or break your rankings. In this post, we’ll discuss the pitfalls of duplicate…
Combining Copied Content and SEO
In this video Matt Cutt’s from Google responds to the question, “Should you copy random pieces of content and put them together in a larger article for SEO?” This questions is really almost laughable. Watch his response. Combining Copied Content and SEO As you probably heard in the video, copying content from other websites and…
How Many Links Should be on a Page for SEO?
This has been a heavily debated topic for some time now, SEOs almost always have different opinions on how many links there should be on a page for SEO. In this video, Matt Cutt’s from Google tells us. Basically, he says that you can now go over 100 links on a page and that Google’s…
Duplicate Meta Descriptions and SEO: Are Duplicate Meta Descriptions an Issue?
In this short video Matt Cutt’s comments on duplicate meta descriptions and SEO. His thoughts are, either have a unique meta tag description or no meta tag description, but do not have duplicate meta tag descriptions if possible. Duplicate meta descriptions will be flagged in Webmaster Tools, and while they are not necessarily the end…