Everything is coming together now to create the perfect SEO storm. Penguin, Panda and Hummingbird have converged into core elements of the Google algorithm. Panda looks at off topic content farms, Penguin destroys sites with keyword heavy content and bad link profiles and Hummingbird has a new way of ranking content (there is more to…
Internet Marketing Changes in December 2013 – Ignite Visibility University
As usual, there were many big changes in social media, SEO, analytics and just Internet marketing in general in December. In this video, Ignite Visibility President of SEO and Social, John E Lincoln, covers the most important updates. Internet Marketing Changes in December 2013 Photo Internet Marketing Updates December 2013 Include Social Instagram direct Google…
Get your Business Mobile Ready – Webinar January 15, 2014
By the end of 2014, there will be more people on mobile phones than desktop in the US! Is your business mobile ready? Join a free webinar on January 15th at 12:00pm Pacific to learn what it takes to go mobile! Topics will include: Designing for the best mobile user experience What makes a good…
Why 2014 is the Year of the SME in Online Marketing
The writing is on the wall. It is clearly stated by Google, Facebook and other top marketing sites. Subject matter experts will be more at the heart of social media, SEO and organic inbound marketing in 2014 than ever before. In 2014, people will realize that it is no longer enough to have an inexperienced…
How Does Google Handle Duplicate Content for SEO?
Updated 3/1/2021 When creating high-quality content for your website, it makes sense to want to share it in multiple places. Doing so will ensure that more people will see it and engage with it. But how you share your content can make or break your rankings. In this post, we’ll discuss the pitfalls of duplicate…
Link Method, Tracking Cross Domains and Subdomain Ecommerce Tracking Google Analytics
Often times, people forget an important and (usually) easy step when configuring their cross domain eCommerce tracking in Google Analytics. This step is referred to as the link the method. The link method sounds complicated at first, but really it is very simple. What is the Link Method and How Does it Work The link…
SEO News This Week
Here is a brief of the SEO news that took place this week around the web. Disavow Links Aggressively Matt Cutt’s from Google came out and said, if you have a penalty you need to disavow links aggressively. Google’s Knowledge Graph Gets Ads Google’s Knowledge Graph is very new, but they are already testing ads…
Local Schema.org Markup for SEO, What you Need to Know
Our new savvy Senior PM Chrystal brought up local schema markup and its impact on SEO. It’s been awhile since I considered this optimization element so I felt it was time to do a bit of a refresh. There is no doubt that it is critical, especially with the emphasis that Google is placing on…
Google + Offers +Post Ads, Big News for SEO and Internet Marketing
Pinterest has Promoted Pins, Twitter has Promoted Tweets, Facebook has Sponsored Stories, LinkedIn has Sponsored Updates and Google + now offers +Post Ads. All of these forms of social media advertising as changing SEO and Internet marketing, and we are happy to offer each of them here at Ignite Visibility. So let’s learn a little…
5 Big Google SEO and SEM Changes: PageRank Update, Apps in Search and More
Google is pushing full steam ahead as always. This month we saw a couple changes. Some were expected and others were out of the blue. In this post, we look at 5 recent changes to SEO and SEM. Toolbar PageRank Update In a sneaky move, Google rolled out a PageRank update on 12/06/13. Google’s Matt…