If you’re a brick-and-mortar business owner with multiple locations, you can use Facebook to drive foot traffic to your stores. How? With an advertising option on Facebook that doesn’t get much fanfare: a Store Visit ad. In this article, we’ll go over what you need to know about running an effective Facebook ad campaign that…
How To Sell On Facebook (Why A Deliberate Funnel Is Key)
Almost every business has potential to sell on Facebook. But most do it totally wrong. Today, we talk about why you need a funnel to really sell on Facebook like a pro. There are 2 billion active monthly users on Facebook. Chances are pretty good that some of those people are in your target market….
New Re-targeting and New Messaging Platforms on Your Favorite Networks
This week: you have a couple of new retargeting options, Amazon sets a new record, and Google has banned pop-under AdSense ads. Here’s what happened this week in digital marketing. Amazon Set a Record on This Year’s Prime Day Amazon’s biggest sales day ever was this past week. Unsurprisingly, it occurred on Prime Day….
Increase Potential Customers with Facebook Lead Ads
Isn’t it great when social media websites simplify your digital marketing efforts? Facebook has done that with Lead Ads. Lead Ads don’t just simplify your life, though. They make it extremely easy for people in your target market to an express an interest in your product and volunteer their contact information. In short: with Facebook…
Advertising on Hulu, Everything You Need to Know
If your market research indicates that people you’re targeting include Hulu viewers, then you might want to consider advertising on the popular video streaming service. Hulu advertising is a great way to promote your brand among people who are entertainment-focused and tech-savvy. In addition, millennials! In this article, we’ll provide an overview of Hulu advertising and…
Millennial Marketing, My Research, Tips & Facts for Success
There are currently about 80 million millennials in the United States with a combined purchasing power of $200 billion. If you’re offering products or services that are of interest to them, you’re going to lose market share and a competitive advantage unless you specifically target millennials in your marketing campaigns. Think about it, they are…
The Ultimate Guide to Pandora Advertising
Good Internet Marketers are always looking for new opportunities to get the word out about their brand. As the online and mobile market grows, so do avenues for advertising. One of those options is Pandora. More than a handful of our clients advertise on Pandora and we have seen excellent results, but only if you…
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