Picture this: you’ve spent countless hours designing your website, making it visually stunning, easy to navigate, and brimming with valuable content. But, as your analytics stare back at you, a nagging question lingers: why aren’t your conversion rates soaring as high as your aspirations? It’s time to think beyond design and dive into the world…
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Marketers are no strangers to leveraging technology for better results. And these days, AI dominates this conversion—and how digital marketers can wield it to maximum effect. The global AI market is expected to reach a whopping $191 billion by 2025, and it’s revolutionizing industries left and right. Digital marketing is no exception. But how is…
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Is there value in content marketing? Definitely. As long as you have a strategy in place that helps increase your bottom line. In this blog, I’ll explain how to scale your strategy using a tactical content marketing plan that improves your ROI. Content Marketing ROI: Why You Should Care Content marketing is expected to grow…
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Are your click-through rates (CTR’s) what they should be? How would you know? Especially if you’ve never asked the question, “What is a good click-through rate?” In this article, I’m breaking down what is a good CTR, CTRs by channel, and giving you tips on how to improve your own social media click-through rates. What…
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Have you experimented with subliminal advertising? If you have, you’ll know it’s a hard thing to get right. In this article, i’ll explain what subliminal advertising is and how it can be used effectively. What We’ll Cover: What subliminal advertising is Subliminal advertising done wrong: McDonald’s and the Food Network KFC Husker Du Burger King…
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