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Welcome to Ignite Visibility University, the official blog of Ignite Visibility, one of the top digital marketing agencies in the United States.  Learn more about us, subscribe to our popular newsletter below or contact us to start generating more traffic and sales for your website.

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Breaking Down PPC Automation (With Software Recommendations)

September 29, 2022 By John E Lincoln

Pay-per-click is demanding. It takes extensive research, regular testing, and constant adjustments to make a consistent profit on campaigns. But you’re struggling to juggle PPC optimization with everything else. And with PPC becoming more competitive, making the most of your ad spend is more important than ever. Luckily, there’s a solution: automation tools. So in…
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Opt-in Email Marketing for Beginners

September 28, 2022 By John E Lincoln

Unlike social media, email isn’t a rented platform. Your email list belongs to you and lets you connect with consumers without any third parties. So in this guide, you’ll learn how to build a high-converting email list. You’ll learn what opt-in emails are, why they matter, and the best strategies for growing your audience. What…
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The Full Guide to Law Firm SEO (2022)

September 27, 2022 By John E Lincoln

With law’s high average client value, SEO is even more important than other industries. Even low-volume keywords can pay off if the searcher is looking to spend a lot on legal services. So in this article, you’ll learn everything about SEO for law firms—what it is, why it matters, and how to master it. Plus,…
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Straight from the Toolbox: Content Marketing Software

September 22, 2022 By Nicole Garcia

Google’s Helpful Content Guidelines state that the algorithm aims to reward content that is original, helpful, written by people, and written for people.  So its clear quality content reigns supreme.  But, let’s face it: not everyone is an amazing writer. In fact, most people don’t even consider themselves “good” writers.  While it helps to have…
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Facebook video ads guide

Facebook Video Ads Best Practices for Exceptional Results

September 21, 2022 By John E Lincoln

What We’ll Cover: Choosing the Right Audience for Your Facebook Video Ads Creating Facebook Video Ads for Every Stage of the Funnel Facebook Video Ad Specs Facebook Video Ads Best Practices Top 5 Facebook Video Ads Examples Marketers slate almost 60% of their digital ad budgets towards video. One of the most engaging ad mediums,…
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About The Editor

John E Lincoln, CEO

John Lincoln is CEO of Ignite Visibility, one of the top digital marketing agencies in the nation and a 6x Inc. 5,000 company. Lincoln is consistently named one of the top marketing experts in the industry. He has been recipient of the Search Engine Land "Search Marketer of the Year" award, named the #1 SEO consultant in the USA by Clutch.co, most admired CEO and 40 under 40. Lincoln has written two books (The Forecaster Method and Digital Influencer) and made two movies (SEO: The Movie and Social Media Marketing: The Movie) on digital marketing. He is a digital marketing strategy adviser to some of the biggest names in business. John Lincoln is the editor of the Ignite Visibility blog. While he is a major contributor, he does not write all of the articles.

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