It is true what they say, the pen is mightier than the sword. Specifically, applied in this day and age where online reviews are making or breaking businesses on social media soap boxes like Yelp. Yelp is renowned for being a mecca of reviews and a 2011 Harvard study discovered that an extra Yelp star…
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Multiple Breadcrumbs on a Page for SEO
In this Google webmaster video, Matt Cutts discusses how Google handles multiple breadcrumbs on a page. Matt reveals that Google will actually only pick the first one to follow. Matt mentions that you should try to get pages in the correct category and hierarchy due to this particular issue. Google states that you can have…
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Ignite Goes DiSC! Cool Test for SEO Companies and Marketing Departments
At Ignite Visibility, like most Internet marketing companies, we are a pretty close-knit team. However, we wanted to learn even more about each other so that we could work better together. We often have multiple deadlines in a day, so it is critical that we all know the best ways to communicate. The Process Over the…
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How to Handle out of Stock Products for Google
What happens when you have an out of stock product? What do you do to help SEO and users? Do you 404 the page, redirect it, create a placeholder page or have a scary monster pop out of the monitor and yell at the user? Google answers this question in the video below, and surprisingly,…
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Rel Canonical and No Index No Follow on Same Page Google SEO
In search engine optimization, you often run into really random technical issues. The reason is that you might have one piece of code telling the search engine one thing and another giving it a different direction. In so many cases, the search engine just gets confused and it limits the website from getting traffic. One…
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