The Ignite Visibility UCSD Extension Web Analytics course starts today. So in the spirit of the new course, I figured I would offer a few little known facts about Google Analytics. Average Time on Page Did you know that in Google Analytics, when the program calculates the average time on a page for your website,…
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LinkedIn Reaches 300 Million Users Thanks to Mobile
Whether you are a part of the Internet Marketing world or not, it is quite apparent that social media is, and has been, on the rise. LinkedIn has been a major player in the social media frenzy and made a name for itself as the top professional social networking site out there. So much that…
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Why Are You Getting Less Facebook Views?
In December, Facebook altered its algorithm to hone in on “high quality content,” which means more news, events and engaging content. This impact has been huge on all pages and Facebook views have dropped significantly. Even business pages with thousands of connections have dropped to double digit views. According to Mashable, Facebook hopes to be…
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How to Check if You’ve Received a Google Places Penalty
What is a Google Places Penalty? If your business has been ranking on the first page of Google in the local results 7-pack, and then suddenly disappears, it is possible that you may have been hit by a Google Places penalty. These penalties are distributed to Places pages, and their corresponding websites, when they’ve violated…
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The Most Important Facts for the Heartbleed Bug
This is a post to help people learn more about the Heartbleed bug. Please share this post and pass it on! Important Facts on Heartbleed What is it Heartbleed? The Heartbleed bug is major security flaw that has been discovered in OpenSSL, a popular open source data encryption software, that exposes massive amounts of private…
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