This week: Google offers tighter integration between two great tools, strengthens the mobile-friendly ranking signal, and extends the length of titles and descriptions in the SERPs. Here’s what happened this week in SEO. Google Strengthens Mobile-Friendly Ranking Signal Last March, Google announced that it would strengthen its mobile-friendly ranking signal. The search giant did…
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How to Develop a Lead Magnet Strategy
One of the best ways to enjoy consistent sales growth is to ensure that your prospect list is also consistently growing. To make that happen, you need a lead magnet strategy. A lead magnet is basically an enticing offer to somebody who visits your website. It usually appears in the form of a popup or…
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What Happened in SEO This Week – 5-6-16
This week: Google reads romance novels, related subjects are now added to rich snippets, and wait until you read about how many webmasters received manual action notices last year. Here’s what happened this week in SEO. Google Reads Romance Novels According to a report by BuzzFeed, Google’s artificial intelligence (AI) algorithm has been reading…
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The Secret to Starting a Great Podcast
This is a guest post by Shane Purnell, an IT professional, blogger and speaker who runs the popular Podcast Platform Giant. Shane knows a thing or two about starting a great podcast. I am thrilled he took the time to write a guest blog for us. Enjoy Shane’s secrets for starting a great podcast below. If you…
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Facebook Live, The Ultimate Guide
The era of live-blogging is upon us. Some savvy marketers have taken that concept to the next level by putting the “live” in live-blogging. They broadcast themselves in live streaming video. That’s an example you can follow if you’re looking for new ways to build your brand online. You can take advantage of the live-streaming…
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