Do you rely on your Facebook business page when it comes to social media marketing? If so, then you need to know about the latest algorithm changes. Specifically, Facebook is changing the way that it displays content in news feeds. The new ranking system will prioritize posts that help people connect with one another. In…
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This week: Google rolls out a new version of the Search Console, there’s a welcome change in PageSpeed Insights, and wait until you hear about how much voice assistant sales are growing. Here’s what happened this week in digital marketing. Google Rolls out New Search Console This past week, Google announced that a beta version…
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You have no idea how to rank in voice search until you read the actual quality rater guidelines. In this article, I go through each guideline piece by piece. By the end, you’ll have a deep understand of how to rank in voice search. Search quality raters are humans who conduct real searches. Then, they…
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If you’re using Google AdWords to promote your brand, you might find that you need the ability to manage your campaigns offline every now and then. Fortunately, you can do that with the AdWords Editor. That’s because AdWords Editor is a downloadable application. It runs on your local workstation, not in the cloud. When you’re…
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This week: not much as we’re still recovering from the holidays. Google says it doesn’t make up URLs to crawl, your mobile internal links don’t have to match your desktop internal links, and it looks like GMB is adding video support. Here’s what happened this week in digital marketing. Google: We Don’t Create URLs to…
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