Pay-per-click (PPC) is one of the most powerful digital marketing channels available today. If you get it right, that is. Below I’ll cover fourteen of the most common mistakes made in PPC campaigns, and how your business can avoid these pitfalls. What We’ll Cover: Not understanding the different kinds of PPC campaigns Not having a…
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Want to create Instagram videos that drive engagement, traffic, and maximize ROI? Then don’t miss this guide. In it, we’ll discuss how to make a video on Instagram and cover the different formats which will help get your business strategy on the right track. What We’ll Cover: Instagram video facts & stats Why B2Bs, too,…
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What We’ll Cover: What is Ecommerce? 8 Ecommerce Strategies to Try Now #1: How to Utilize Personalized Messaging #2: The Power of an Influencer Marketing Campaign #3: Where to Set Up a Media Buy #4: How to Launch a Targeted Ad Campaign #5: Use Sumo to Promote Your Offers #6: Experiment With CRO #7: Scale…
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In need of a few new advertisement ideas? You’ve come to the right place. Below, I’ll go over some of the most exciting new advertisement features and options available today. What We’ll Cover: Life Events in Google Ads In-Market Audiences Google Ad extensions Location Extensions and Store Visits for YouTube Ads Google Optimize Google Surveys…
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Not seeing the results you want from your YouTube SEO campaigns? Don’t panic – it could all be a matter of optimization. In this article, I’ll take you through the video SEO process I use to optimize all my videos on YouTube. What We’ll Cover: YouTube keyword research tools Optimize your title and thumbnail Optimize…
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