Wondering how to claim your Google Action and use it to build your brand? You’re in the right place. In this article, I’ll walk you through how to claim your Action in the Google Directory, as well as give you some pointers on building and promoting the perfect Action for your brand. What We’ll Cover:…
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Have you experimented with email retargeting? If not, it’s time to get started. In this post, I’ll cover the in’s and out’s of email retargeting, how it works, and why businesses should be using it. What We’ll Cover: What it is Why it’s important in this strategy How to use it in your ad strategy…
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Want an easy way to expand your email marketing? Why not combine it with the power of PPC using Gmail ads? Google’s Gmail Ads let’s send your PPC ads straight to user’s’ inboxes. In this article, I’ll go over a few tips and strategies to make your Gmail ads as effective as possible to boost…
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SEO is making a major shift going into 2020. With schema.org, Google Actions and increased competition, you need to have a cutting edge SEO strategy. Today, I’m going to give the most important strategies for SEO going into 2020. What We’ll Cover: Content marketing (at scale) Page speed Refresh or rewrite old content A…
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Google’s done it again. The search giant has rolled out yet another algorithm update, and marketers around the web are feeling its impact. Here’s what we know so far. Update: November 2019 Confirmed as Local Update The latest in the November 2019 saga is that it’s officially been confirmed as a Google Local Update. This…
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