SEO is making a major shift going into 2020. With schema.org, Google Actions and increased competition, you need to have a cutting edge SEO strategy. Today, I’m going to give the most important strategies for SEO going into 2020. What We’ll Cover: Content marketing (at scale) Page speed Refresh or rewrite old content A…
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Google’s done it again. The search giant has rolled out yet another algorithm update, and marketers around the web are feeling its impact. Here’s what we know so far. Update: November 2019 Confirmed as Local Update The latest in the November 2019 saga is that it’s officially been confirmed as a Google Local Update. This…
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Still struggling with how to find (and use) Twitter hashtags? I’ve got you covered. In this article, I’ll go over some of the best ways to tap into the power of the trending hashtag—and why you need to take this 2007 concept more seriously going into 2020. What We’ll Cover: How to choose the most…
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Google’s SERP is constantly changing. Perhaps the biggest shakeup to the scene has been the introduction of SERP features. And as they continue to take up more and more real estate, marketers need to know how to land their content in these features. In this article, I’ll go over some of the ways that you…
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When it comes to customer communication, email templates are a marketer’s best friend. But email isn’t one-size-fits-all, and each one you send should serve a specific purpose. In this article, I’ll go through six digital marketing email templates every business should be sending to better engage their audience. Table of Contents: Email Template #1: The…
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