If you’re selling on Amazon, you are bound to run into a negative review. The good news is that there are several ways to handle low-star feedback. In this article, we’ll go over how to do just that. What You’ll Learn: How negative Amazon reviews affect sales How some negative reviews are helpful How to…
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Are you running an e-commerce website that uses PayPal as a payment option? If so, then you’ll be happy to learn that Google Merchant Center now integrates with PayPal. Additionally, if you don’t currently use Google Merchant Center but would like to, you can speed up your merchant verification process when you connect with PayPal….
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Curious about dynamic search ads? You’ve come to right place. In this post, I’ll take you through the in’s and out’s of dynamic search ads, and how to determine if they’re best for your business. What We’ll Cover: What dynamic search ads (DSAs) are How they work The benefits of using DSAs DSA targeting How…
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Here we are nearing the end of the full-blown COVID-19 lockdown for much of the country, but it’s possible that social distancing will become the new normal. In that case, demand for curbside pickup will only increase and Google is on-board. Google Ads Curbside Pickup: An Indicator So what, exactly, is this new feature in Google…
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This guide gives you proven strategies for capturing emails on your website to build a strong email list. While social media and text messaging have grown in popularity over the years, email still reigns supreme, representing the most convenient and profitable communication channel for any business. What You’ll Learn: What is an Email List? Why…
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