Making a difference hasn’t always been easy, but one entrepreneur sought to change that. Chris Kaiser is a Frankfurt, Germany local who also happens to be CEO and founder of Click a Tree. He founded his B2B and B2C tree-planting company after witnessing firsthand the suffering that deforestation causes — and through simplified, holistic marketing,…
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This week: TikTok hits a new milestone, DuckDuckGo breaks a record, and LinkedIn is here to help B2B marketers. Here’s what happened this week in digital marketing. Google Indexes Popular Content on Faster Storage This past week, Google’s Gary Illyes revealed that Google indexes high-demand content on faster servers than lower-tier content. Illyes pointed…
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As VP of Paid Media here at Ignite Visibility, I’ll take all the resources I can get. Think with Google, an online resource made by the Google team themselves, knows an awful lot about optimizing the online user experience. They can tell you that mobile conversion rates are lower than desktop, but it doesn’t have…
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In this edition of Marketer of the Week, Ignite Visibility spotlights Michelle Draper, Chief Marketing Officer at Silicon Valley Bank. Silicon Valley Bank Ignite Visibility applauds the SVB team for offering a new capital program that will finance pre-venture funded startups. SVB partnered with Clearbanc, the world’s largest e-commerce funding platform, to provide more than…
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This week: YouTube rolls out a new search results page, Google Ads starts identity verification, and there’s a new algorithm in town. Here’s what happened this week in digital marketing. Google Ads Starts Identity Verification If you’re running Google Ads, expect an email soon asking for identity verification. That is, if you haven’t received that…
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