When trying to connect with your target audience and attract new customers, it’s important to know the process that potential customers undergo as they move from interested prospects to loyal customers. Each part of the process contributes to the five main sales funnel stages. In this blog, Jeff MacGurn, Chief Client Officer, will dive deeper…
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As ecommerce brands look to maximize sales, effective retargeting is crucial. One solution you might have heard about is SafeOpt, which is a legitimate third-party retargeting and email recovery platform, but keep in mind that “legitimate” doesn’t necessarily mean low-risk or a viable best practice. In this blog, we’ll get into what the SafeOpt email…
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Search engine optimization (SEO) might entail a lot of technical elements, but another effective tool that can enhance your content consists of SEO power words. These words are emotionally resonant terms that can help with SEO while appealing to your audience’s emotions. Using power words for SEO the right way will ultimately help boost rankings…
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The phrase “Google it” has become increasingly popular over the last decade, as the search engine has solidified its position as the go-to source for instant information. But behind this simple phrase, lies search intent. What You’ll Learn What is Search Intent? Search Intent vs. Search Query vs. Keywords What Does Search Intent Affect? 4…
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A strong keyword strategy is the guiding force behind any SEO success. While there are many other elements to consider, your SEO keyword strategy will help you identify the most and least competitive search queries to target in your content. In this blog, Ignite Visibility’s Sr. SEO Digital Strategist, Eric Solomon, will take you through…
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