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Home / Ignite Blog
Joshua Tatum, Co-Founder, Canvas Cultures

Joshua Tatum, Co-Founder, Canvas Cultures – Ignite Marketer of the Week

July 19, 2021 By John Lincoln

In this edition of Marketer of the Week, Ignite Visibility spotlights Joshua Tatum, co-founder of Canvas Cultures. Ignite Visibility applauds Tatum for his innovative contribution to the creator economy with Canvas Cultures, a company that creates a community for artists to sell their pieces and spread the passion that is involved in each piece. Joshua…
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Email Program Management: Internal Team vs Agency

Email Program Management: Should You Go Internal or Agency?

July 15, 2021 By Ignite Visibility

When an email marketing campaign delivers successful results, it feels like a completed jigsaw puzzle with no missing pieces—but the route there isn’t always seamless. I’m Lauren Rugge, Email Marketing Strategist at Ignite Visibility. Email marketing management isn’t standardized. Some opt for an in-house team while others choose to hire an agency. Which is right for…
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Lead Nurturing: How to Transform Old Leads Into New Customers

Lead Nurturing: How to Transform Old Leads into New Customers

July 13, 2021 By John Lincoln

 You’ve managed to capture your ideal client with your website, social media, or some other lead magnet. What happens next? How do you ensure that your lead turns into a client? In this blog, I’ll walk you through my personal lead nurturing strategy that has allowed me to become an industry leader and expert…
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John Sheldon, Chief Marketing Officer, SmileDirectClub - Marketer of the Week

John Sheldon, Chief Marketing Officer, SmileDirectClub – Marketer of the Week

July 12, 2021 By John Lincoln

In this edition of Marketer of the Week, Ignite Visibility spotlights John Sheldon, Chief Marketing Officer (CMO) at SmileDirectClub. The team at Ignite Visibility applauds Sheldon for his work in expanding SmileDirectClub on a global scale, leading the company’s marketing as it went public and getting the message out about accessible oral care. John Sheldon…
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TikTok Triples Video Length – Ignite Friday

July 9, 2021 By John Lincoln

 This week: Microsoft has a new ad format, TikTok has a new video length, and Pinterest has a new policy on weight-loss ads. Here’s what happened this week in digital marketing. Microsoft Advertising Announces Multimedia Ads This past week, Microsoft Advertising announced a new ad format: multimedia ads. The ads combine headlines, images, and…
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