Apple and Google were supposed to remove TikTok from their respective app stores last night. But then a federal judge intervened. Judge Carl Nichols of the United States District Court for the District of Columbia temporarily blocked the Trump administration’s order that banned the availability of the micro video blogging app in the U.S. However,…
Search Results for:
Top Marketing and Advertising Company Ignite Visibility Selected as One of the Best Places to Work in San Diego
Ignite Visibility, a top-rated digital marketing and advertising agency, is pleased to announce their selection as one of the Best Places to Work in San Diego. “We are delighted to be recognized with this important distinction,” says John Lincoln, CEO. “Over the last year, we have focused on our core values and put them at…
Facebook May Leave Europe Over Data-Sharing Regulations – Ignite Friday
This week: Google opens Ads API to everybody, Facebook might pull out of Europe, and Pinterest has its own version of Stories. Here’s what happened this week in digital marketing. Google Supporters E-Commerce Structured Data If you’re in the e-commerce space, you’ll love this news. Google will soon support a new type of schema.org markup…
How to Optimize Your PDFs for SEO
PDFs are a clever asset to use as lead and link magnets. One of the smartest link building tactics I’ve seen was a downloadable product buying guide for luggage with an internal link to the product page. Google (always ahead of the game) can crawl, index, and rank your PDFs, and PDFs pass link equity…
Google Rolls Out WordPress Web Stories Plugin – Breaking News
It’s here. Just this week, Google officially rolled out the Web Stories WordPress plugin. It’s a tool that streamlines the process of creating Web Stories. And you can use those Web Stories to reach people in your target market. Let’s take a look at what we know about the new plugin. Out of Beta If…
Facebook Conversion Tracking with Facebook Pixel
68% of US adults use Facebook. For some businesses, the majority of your target audience could be on Facebook. I guess that’s why it controls 83% of social ad spending, according to EMarketer. To gain more insight into consumer behavior, track results, and optimize their ads, marketers use Facebook conversion tracking using Facebook Pixel. Here’s…
TikTok U.S. Ban Delayed One Week
It was banned. Until it wasn’t. For a brief moment there, it looked like TikTok’s days in the U.S. were numbered. Then, President Trump gave his blessing to an 11th hour tripartite agreement. And now it appears as though TikTok is here to stay. Here’s what we know about the deal. A Joint Venture Between…
New COVID Health and Safety Options Rolled Out for Google My Business- Ignite Friday
This week: Instagram adds auto captions for IGTV, YouTube rolled out its own version of TikTok, and Google adds new attributes to GMB listings. Here’s what happened this week in digital marketing. Google Ads Combines Audience Options This past week, Google Ads consolidated Custom Intent and Custom Affinity into Custom Audiences. The new audience…
YouTube Launches TikTok Competitor YouTube Shorts
Breaking: the short form video rage is still on. Earlier today, YouTube announced its own TikTok clone called YouTube Shorts. However, the new feature is only available in India. A Standard Suite of Tools YouTube Shorts gives you all the goodies you’d expect in any decent short form video app. You have a multi-segment camera,…
Heat Up Your B2B Leads with CRM-Based Digital Marketing
An 11-step playbook for B2B email: list building, lead qualification, segmentation, subject lines, welcome and onboarding sequences, automation, and testing — plus best practices for responsive design, timing, calls to action, and GDPR/CAN-SPAM compliance.