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John Lincoln

John Lincoln (MBA) is the Co-Founder & Executive Chairman of Ignite Visibility, a top performance marketing agency backed by Mountaingate Capital. A digital marketing strategist and keynote speaker, Lincoln has managed over 1,000 marketing programs for brands like DoorDash, HBO, Tony Robbins, and Experian. Under his leadership, Ignite Visibility has been named a leading digital marketing agency in the U.S. and made the Inc. 5,000 list six times. Lincoln also spearheaded the development of CertaintyTech, a cutting-edge media mix modelling and forecasting platform.

An award-winning marketer, Lincoln has authored three books, including Advolution (2022), and produced films such as SEO: The Movie. Recognized as a Top Business Leader, he has been featured in Forbes and The New York Times and spoken at global events like Web Summit and SMX. Lincoln's mission is to empower businesses through innovative digital strategies while reinvesting in clients, employees, and the community.

How Do SEO and PPC Work Together? 6 Strategies to Turn Clicks to Customers

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Mastering the art of blending search engine optimization (SEO) with pay-per-click (PPC) advertising creates a powerhouse duo that drives your business forward—combining precision targeting with an organic reach for unparalleled results. Discover the synergy between SEO and PPC in this blog as we explore how this dynamic duo can fuel growth and elevate your digital…

2024 Creative Digital Marketing Study Reveals Disruptive Industry Changes

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Ignite Visibility is an innovative, full-service digital marketing agency. It’s a part of our mission to bring the latest, most effective strategies to clients, and this often involves conducting research to stay ahead of the curve. Our leaders believe standout creative is the key to differentiating ourselves and our clients from the competition. To better understand…

How to Use Lookalike Audiences: A Guide For Paid Media Platforms

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Curious about reducing acquisition costs and attracting top-notch leads? Dive into the realm of lookalike audiences with Eric Bodziony, our Senior Director of Paid Media, in our latest blog post! What You’ll Learn What is a Lookalike Audience? How Do Lookalike Audiences Work? Unveiling Your Targeting Options FAQs About Lookalike Audiences My Expert Insight on…

5 Tips For Niche Google Product SEO in 2024 (+ A Checklist)

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If you are searching for anything product-related, you have probably seen Google’s recently updated search results. With options to filter by subcategories, stores that sell it, price, brand, and more, it’s an overwhelming experience. In this article, we will take a look at the search results, features, and more. Our goal? To determine how a…

A World With No Third Party Cookies: How to Transition

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We’re not talking about your grandma’s chocolate chip cookie recipe going missing. Google Chrome has been taking steps to improve user privacy and eliminate third-party cookies. While this is great news from a data privacy protection standard, it’s changing some of the digital marketing strategies most of us are used to. However, living in a…

The Manifest Names Ignite Visibility Among the Most Reviewed B2B Leaders of 2024

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Ignite Visibility, a prominent full-service digital marketing agency, is the winner of The Manifest’s Most Reviewed B2B Leaders in San Diego for 2024.  The Manifest Every year, The Manifest, a Washington DC-based business news source, commemorates outstanding service providers who have built exceptional relationships with their clients. The winners are determined by the volume of…

Google Discover: What It Is and How To Optimize For It [8 Steps]

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Imagine a social media feed tailored just for you but without a social platform. Meet Google Discover. What does this mean for your online presence, and more importantly, are you optimizing for it? What We’ll Cover: Google Discover’s Rebrand Improvements 8 Steps to Optimize for Google Discover  FAQs: Google Discover  Google Discover’s Rebrand Improvements Google…

Why Google’s “Circle to Search” Means You Need Better Multimedia SEO

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I’m thrilled to dive into Google’s latest innovation, Circle to Search.  This feature might change how brands interact with potential customers on search platforms. I mean, it completely changes how people search! Let’s explore what Circle to Search is, its implications for brands, and actionable strategies to harness its full potential. Understanding Circle to Search…

Landing Results: High Converting Landing Page (Best Practices)

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Creating a landing page is easy. Creating a high converting landing page that persuades a one-time visitor to become a lifetime customer, on the other hand, takes some serious work. So, if you’re ready to craft the best-converting landing pages your industry has to offer, keep reading! What You’ll Learn Step 1: Understanding Your Audience…