Almost 5 billion videos are watched on YouTube every day. So, how do you drive that traffic to your website? By increasing your YouTube impressions and views. How are impressions and views different? Which one is more important for your business? Let’s dive in. What You’ll Learn: YouTube Impressions vs YouTube Views Strategies to Create…
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A World With No Third Party Cookies: How to Transition
We’re not talking about your grandma’s chocolate chip cookie recipe going missing. Google Chrome has been taking steps to improve user privacy and eliminate third-party cookies. While this is great news from a data privacy protection standard, it’s changing some of the digital marketing strategies most of us are used to. However, living in a…
The Manifest Names Ignite Visibility Among the Most Reviewed B2B Leaders of 2024
Ignite Visibility, a prominent full-service digital marketing agency, is the winner of The Manifest’s Most Reviewed B2B Leaders in San Diego for 2024. The Manifest Every year, The Manifest, a Washington DC-based business news source, commemorates outstanding service providers who have built exceptional relationships with their clients. The winners are determined by the volume of…
Google Discover: What It Is and How To Optimize For It [8 Steps]
Imagine a social media feed tailored just for you but without a social platform. Meet Google Discover. What does this mean for your online presence, and more importantly, are you optimizing for it? What We’ll Cover: Google Discover’s Rebrand Improvements 8 Steps to Optimize for Google Discover FAQs: Google Discover Google Discover’s Rebrand Improvements Google…
Hreflang Tags: Why You Need Them & How to Implement Them
Hreflang tags. This strange-sounding combination of words comes with some major international SEO benefits. Learn what hreflang tags are, why you might need them, and how to correctly add them to your site. What You’ll Learn: What Is An Hreflang Tag? Breaking Down the Basics of Hreflang Tags How to Add Hreflang Tags to Your…
Why Google’s “Circle to Search” Means You Need Better Multimedia SEO
I’m thrilled to dive into Google’s latest innovation, Circle to Search. This feature might change how brands interact with potential customers on search platforms. I mean, it completely changes how people search! Let’s explore what Circle to Search is, its implications for brands, and actionable strategies to harness its full potential. Understanding Circle to…
A Perspective on Google Perspectives SEO: Why Quora, YouTube, Reddit?
Introduced in June 2023, Google Perspectives is gaining popularity as more people are using it for insights across the web. This could have an impact on branded and non-branded searches in significant ways. It puts third-party opinions front and center. Let’s dive into what Google Perspectives are, its implications for branded and non-branded searches,…
The Ultimate Guide to Social Media Community Management (Best Practices)
When you dive into social media community management, you’re not just steering a brand – you’re creating a genuine connection. It’s a shift from just being a brand to becoming a brand that cares deeply about its supporters, employees, and everyone in between. Let’s take a closer look at the benefits of social community management…
Unlinked Brand Mentions
STEP 6 Unlinked Brand Mentions Your brand may be mentioned online, however, those mentions may not always be pointing back to your site. During this process, we will find these unlinked mentions, reach out to the sites, and ask them to convert the mention into a live link back to your site. If they’re going…
Bing vs Google SEO Comparison: Which Should You Pick for 2024?
There’s no denying that Google is the top dog when it comes to search engines, but Bing isn’t so far behind. This means if Bing SEO isn’t part of your strategy, you’re missing out on some serious search market share. If the thought of learning how to optimize your search results ranking on a whole…