Are you a business juggling multiple locations and wondering how to effectively manage multiple Facebook pages under one account? Dive into the world of Facebook multi location businesses with this comprehensive guide! We’ll walk you through all the steps to streamline your social media strategy. Here’s What We’ll Cover Who Needs a Facebook Page (&…
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8 Reasons You Should be Using TikTok for Your Business
TikTok for Business: 8 Reasons to Try It 1. TikTok Shop 2. Creative Abilities 3. Wide Reach 4. Endless Influencers 5. Repurpose Content 6. High Engagement 7. Budget-Friendly 8. Versatile Ad Formats FAQs – TikTok for Business 1. Use TikTok Shop Before getting into the specific benefits of TikTok for business, let’s look into why…
B2B Email Marketing for 2024: Best Practices, Examples & More
Email remains one of the best marketing tactics for ROI. Businesses see a return of $36 for every $1 spent! It’s hard to beat that kind of value, and B2B email marketing can potentially drive prospects down your marketing funnel. If you deliver value to the inbox, you’ll see results, from acquiring new customers to…
Mastering The Facebook Algorithm: A Business Leader’s Guide
If you want to succeed with your Facebook marketing strategy, you should know about the Facebook algorithm and how it works. Over the years, the Facebook algorithm has undergone some changes that can make it more of a challenge to work with, but the right approach will help you maximize your reach on the platform….
Social Media and SEO: How One Affects the Other
How social media affects SEO has been a big topic of conversation amongst digital marketers for quite some time now. While the answer used to be clear “it doesn’t,” as social media has grown and SEO has evolved, the role of social media in an SEO strategy has also shifted. In this article, we’ll discuss the…
Introducing Google Ads Data Manager: A Beginner’s Guide
When it comes to digital marketing and SEO, understanding the tools at your disposal can make a world of difference. One such tool catching the attention of savvy marketers globally is Google Ads Data Manager or GADM. But why is it drawing praise and how can it boost your marketing efforts? The new tool developed…
B2B Social Media Marketing: Does Your Business Need It?
In today’s hyper-connected world, business-to-business (B2B) marketing is undergoing a transformative change. The strategies that once worked in the market of personal contacts and firm handshakes are often being reshaped by digital mechanisms, compelling us to view B2B interactions through a fresh lens. Social media, known for its real-time connection and vast user base, has…
Instagram Timing: When is the Best Time to Post on Instagram?
Wondering when’s the best time to post on Instagram? It’s the million-dollar question, and the answer isn’t as straightforward as you might think. Here, we’ll take a closer look at how to perfectly time your Instagram posts whether you’re B2B or B2C. Times have changed since Instagram was a reverse-chronological feed. No longer does…
What is Facebook Conversions API & Why Do You Need It?
What is Facebook Conversions API? API stands for application programming interface. With that in mind, the Facebook Conversions API (CAPI) is a type of software that tracks consumer actions that occur off the web. It’s a critical tool for advertisers on the platform. However, you might be unfamiliar with this solution and how to use…
How to Start with Performance Max Campaigns
Navigating the competitive world of B2B marketing requires constant adaptation and leveraging cutting-edge tools. Google Performance Max, a new ad campaign solution, has emerged as a game-changer for businesses looking to optimize their marketing efforts. So in this article, we’ll dissect Performance Max, and uncover the secret sauce that enables it to extend your…