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Logan Schiff

Logan Schiff is a seasoned digital marketing professional with extensive expertise in paid search strategy, campaign optimization, and team leadership. As VP of Paid Search at Ignite Visibility, he leads innovative advertising strategies, delivering data-driven campaigns that drive significant ROI. His experience includes developing omnichannel audience targeting strategies, streamlining processes, and managing large-scale advertising budgets to maximize client success.

With a proven track record of managing multimillion-dollar campaigns across platforms like Google, Microsoft, and more, Logan has consistently delivered outstanding results. His skill set spans advanced analytics, training development, and creating customized solutions to help brands achieve their marketing goals effectively.

About Logan Schiff

Logan Schiff is a seasoned digital marketing professional with extensive expertise in paid search strategy, campaign optimization, and team leadership. As VP of Paid Search at Ignite Visibility, he leads innovative advertising strategies, delivering data-driven campaigns that drive significant ROI. His experience includes developing omnichannel audience targeting strategies, streamlining processes, and managing large-scale advertising budgets to maximize client success.

With a proven track record of managing multimillion-dollar campaigns across platforms like Google, Microsoft, and more, Logan has consistently delivered outstanding results. His skill set spans advanced analytics, training development, and creating customized solutions to help brands achieve their marketing goals effectively.

Why Performance Max Campaigns Might Be Ideal for Your Google Ads

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To get real results from your Google Ads strategy, get started with Performance Max campaigns—PMax campaigns for short—which enable you to access a lot of available Google Ads inventory using a single campaign. Learn all about Performance Max campaigns and how to use them in this guide from Logan Schiff, VP of Paid Search and…

Get the Most from Google Ads Data Manager

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If you want to get the best results from your Google Ads, there’s a powerful tool you can use to your advantage: Google Ads Data Manager. In an era where first-party data matters more than ever, you can use it effectively by mastering this and other tools in your campaigns. Here, VP of Paid Search,…

Why You Need Enhanced Conversions For Your Google Ads

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Want to make the most of a cookie-less world with first-party data? Enhanced conversions are the key to improving your PPC campaigns with better targeting capabilities. In this blog, Logan Schiff, VP of Paid Search, will review the basics of enhanced conversions in Google Ads and how to set them up for your strategy. What…

Building a Robust Digital Marketing Media Mix: Where to Start?

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Are you thinking about all the digital marketing platforms available for advertising?  What about when you decide on how to allocate budgets or test new platforms? In this blog, Ignite Visibility’s Director of Paid Media, Logan Schiff, will walk you through his strategy to build a robust media mix to reach long-term goals. The Importance…