I love search engine optimization (and really all digital marketing, but for some reason I write on SEO all the time) and the SEO community that comes with it. But man oh man, say something a little the wrong way, forget a technical point, or make any mistake then you are most likely going to…
All the Different Types of Blog Posts You Can Do
Content marketing is a huge avenue with proven results, but it’s takes more than creating a basic blog posts to generate results. With 164 million blogs and most receiving less than 1,000 visitors per month, it takes a variety of great posts to drive traffic. Standard posts get boring very quickly, causing your readers to…
How to Create the Best Sidebar for Your Blog
Although it’s one of the less talked about aspects of a blog, after your content, your sidebar is the most important focal point. The main goal behind your sidebar is to create an informed and tailored experience that converts random blog visitors into actual loyal subscribers. Developing a well converting sidebar consists of highly visible…
Create an Influencer Strategy for Social and SEO
The landscape of digital marketing has transformed over the last several years to now include influencer targeting. With 92 percent of customers taking word-of-mouth recommendations over any other form of advertising, having the support of an industry influencer behind your marketing campaign will increase your brand’s visibility across a wider online network. According to Burson…
Where To Add Your Product Feed To Increase Your eCommerce Sales
If your online sales are slipping or you’re not getting that surge that you’ve been expecting, chances are you’re probably not using shopping search engines to their full potential. Maybe you’re not even using them at all! Either way, we’ve got you covered. Adding your product feed to the top shopping search engines, also known…
2015 Social Media Prediction for Taking on the New Year
Another year has zoomed around and 2014 is coming to a close! It has been a year filled with innovative and also tough changes for marketing content on social media. What does the future hold for the ever-important social media field? Here are some of my predictions for 2015: Conversational Tone Sifting – It’s…
How to Write a Blog That Drives Traffic and Sales
Everyone and their mother seem to be blogging these days, but if you’re considering writing a blog for your business (and you really should), you want to make sure that your blogs effectively drive customers to your site and help generate sales. If used correctly, a blog can be an incredibly powerful marketing tool to…
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